# Vitamin-Infused Energy Drinks Cartel Beverages Launches the Narcos High Energy Drink in the UK By Kanesa D | Published 2022-12-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cartel-beverages References: [talkingretail](https://www.talkingretail.com/products-news/soft-drinks/cartel-beverages-launches-narcos-high-energy-drink-05-12-2022/) & [narcosdrinks](https://narcosdrinks.com/)  Cartel Beverages has debuted the ‘Narcos High Energy Drink,’ a energy beverage designed to boost energy, increase focus, and enhance mental performance. Niacin (B3), B2, B6, and B12 are four key B group vitamins and critical micronutrients for keeping your health in line, and these are included in the new carbonated energy drink's formulation along with caffeine and taurine. With the introduction of its energy beverage, Narcos joins brands [Boost](https://www.trendhunter.com/trends/boost-energy-juicd) and [Monster](https://www.trendhunter.com/trends/monster-nitro-super-dry) in the UK energy drink sector. “We are incredibly excited to launch Narcos, the first in our new range of high energy drinks. Narcos offers consumers a unique and refreshing energy experience, free from artificial flavourings, ingredients or sweeteners,” said lyass Demirci, founder & director at Cartel Beverages. Image Credit: Narcos Drinks ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 36% | Activity: 74% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Vitamin-infused Energy Drinks:** Energy drink brands are adding essential vitamins to their products to provide added health benefits to their consumers - **Natural and Artificial Sweetener-free Energy Drinks:** Energy drink brands are removing artificial sweeteners from their formulations and looking for natural alternatives - **Mental Performance Enhancement Energy Drinks:** Energy drink brands are adding ingredients said to enhance focus and mental performance to their formulations ### Sectors Adopting This - **Energy Drink Industry:** Energy drink companies can research and develop new formulations which contain key vitamins and micronutrients for entry into the market - **Sweeteners Industry:** Natural sweetener companies can offer their products as alternatives to artificial sweeteners for energy drinks manufacturers who want to create more health-conscious products - **Mental Focus and Brain Health Supplements Industry:** Supplement manufacturers can work with energy drink companies to create formulations that enhance focus and mental performance ## Related on Trend Hunter - [Nicotine-Infused Energy Drinks](https://www.trendhunter.com/trends/nic-and-jet-fuel.md) - [Vitamin-Infused Vitality Drinks](https://www.trendhunter.com/trends/nix-kix-vitamin-vitality.md) - [Functional Focus-Improving Drinks](https://www.trendhunter.com/trends/nootropic-clean-energy-drink.md) - [Natural Caffeine Energy Drinks](https://www.trendhunter.com/trends/c4-smart-energy-drinks.md) - [Nootropic Productivity Drinks](https://www.trendhunter.com/trends/productivity-drink.md) - [Naturally Formulated Energy Drinks](https://www.trendhunter.com/trends/acti-clean-energy-drink.md) - [Antioxidant-Rich Sparkling Drinks](https://www.trendhunter.com/trends/naked-sparkling-energy.md) - [Carbonated Nootropic Energy Drinks](https://www.trendhunter.com/trends/hyde-energy-drink.md) - [Caffeine-Free Energy Drinks](https://www.trendhunter.com/trends/sugarfree-energy-drinks.md)