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# Snail Mail-Inspired Rugs
The Carte Postale Coir Mat Adds a Welcoming Touch to Arrivals

By Erin Kirkpatrick | Published 2012-08-12 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/carte-postale-coir-mat
References: [outblush](http://www.outblush.com/women/home/outdoor/carte-postale-coir-mat) & [ballarddesigns](http://www.ballarddesigns.com/carte-postale-coir-mat/rugs/entrance-mats)

For those looking to add a sophisticated touch to their doorstep, the Carte Postale Coir Mat will surely do that and a whole lot more. Designed to look like an [old-style postcard](https://www.trendhunter.com/trends/smartpress), home owners will always arrive home via express delivery to a whimsically welcoming mat. Why settle for an unfriendly and mundane welcome mat when so many stylish alternatives are easily at your fingertips? That's right, there is absolutely no excuse.

Featuring a red, blue and white border and intricate postmark details, this welcome mat looks superbly similar to a postcard. So much so, you will constantly have to remind the mailman that this is actually a mat, not a piece of mail. With [stamps that span all over Europe](https://www.trendhunter.com/trends/tou), the Carte Postale Coir Mat is truly a world traveler.

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 7% | Activity: 16% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Postcard-style Home Decor:** Opportunities for creating unique decor pieces that mimic old-style postcards to add a touch of sentimentality and nostalgia to the home.
- **Interactive Welcome Mat Design:** Innovative opportunities to create bold and personalized welcome mats that engage with visitors and add a touch of fun and whimsy to home entrances.
- **Inspired Border Design:** Increasing demand for creative and stylish borders that emphasize unique designs and color schemes to add visual interest to everyday objects.

### Where This Applies

- **Home Furnishings:** Trendy, unique home décor is in high demand, particularly items that strike a balance between function and style.
- **Mail and Delivery:** Postcard-inspired designs and quirky packaging designs have the potential to revolutionize a primarily utilitarian industry, creating more memorable and sentimental experiences for customers.
- **Retail and Consumer Goods:** Retailers can tap into the increasing demand for personalized and whimsical home décor by offering bold and unique products like interactive welcome mats and quirky mail-inspired designs.

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