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# First Lady Karaoke Videos
Michelle Obama Belted it Out with James Corden on 'Carpool Karaoke'

By Erica Francis | Published 2016-07-22 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/carpool-karaoke
References: [elitedaily](http://elitedaily.com/entertainment/michelle-obama-carpool-karaoke/1559660/)

'Late Late Show' host James Corden is known for his comedic '[Carpool Karaoke](https://www.trendhunter.com/trends/mykaraoke-video)' segments with celebrities -- generally singers and actors. The talk-show host just took it up a notch by having First Lady of the US Michelle Obama in the front seat.

Having the President's wife singing Stevie Wonder and Beyonce's 'Single Ladies' with [Missy Elliot](https://www.trendhunter.com/trends/sony-and-olivia-rodrigo) in the back seat is bound to go viral online. Not only is it great exposure for the Late Late Show and the iconic rapper, it's also a way for Mrs. Obama to reach out to a younger American audience. The fun carpool demonstrates that the current US Presidential family is in touch with young adults, combating the notion that politicians are stiff and unapproachable.

Barak Obama was one of the first American politicians to use [social media when campaigning](https://www.trendhunter.com/trends/jamocracy) for office. He recognized the importance of the youth vote and found a channel to interact with them. The First Lady's ride with James Corden reinforces this and will make the Obamas one of the most memorable political couples in the world, leaving a ground-breaking legacy behind them.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 41% | Activity: 83% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs)

## Key Themes

### What Makes This Trend Stand Out

- **Viral Karaoke Videos:** Creating karaoke-style videos with celebrities, especially political figures, has the potential to go viral and reach a wide audience.
- **Youth Engagement Through Social Media:** Engaging with younger audience through social media platforms can help politicians become more relatable and approachable.
- **Legacy Building Through Memorable Moments:** Creating memorable moments with influential figures can leave a lasting legacy on the political landscape.

### Sectors Adopting This

- **Entertainment:** The entertainment industry can benefit from producing karaoke-style videos featuring popular celebrities.
- **Marketing and Advertising:** Advertising agencies can leverage viral karaoke videos to promote products or services in a unique and engaging way.
- **Political Campaigning:** Political campaigners can utilize social media platforms to connect with younger voters and build a relatable image.

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