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# Dusty Road Shoots
The Caroline Winberg Marie Claire US March 2011 Spread Stops Traffic

By Renee Ramsarran | Published 2011-02-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/caroline-winberg-marie-claire-us-march-2011
References: [zombieandcandy](http://zombieandcandy.com/caroline-winberg-by-kalle-gustafsson-for-marie-claire-us-march-2011) & [marieclaire](http://www.marieclaire.com/)

The Caroline Winberg Marie Claire US March 2011 editorial brings in splashes of hot, neon color. Bright pinks, greens and reds make for a traffic-stopping wardrobe in the sepia-washed photoshoot by Kalle Gustafsson.

I especially love the horn-rimmed sunglasses and herring-boned suit, each channeling fabulous [retro fashion](https://www.trendhunter.com/trends/marc-jacobs-charm-collection). Entitled 'One For The Road,' the Caroline Winberg Marie Claire US March 2011 spread highlights some [incredible accessories](https://www.trendhunter.com/trends/velvet-heat).

**Implications** - With eco-conscious consumers on the rise, environmental products are in high demand. Customers respect companies who possess a positive environmental image, and reflect this in their advertising and products. Companies seeking to appeal to this "green" demographic could make [eco-friendly products](https://www.trendhunter.com/trends/amber-valletta-x-triarchy) and ads that feature environmental settings.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 81% | Activity: 64% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Hot Neon Colors:** Companies can capitalize on the rising popularity of hot neon colors by incorporating them into their product designs and advertising campaigns.
- **Retro Fashion:** There is an opportunity for companies to tap into the nostalgia for retro fashion by creating vintage-inspired clothing and accessories.
- **Positive Environmental Image:** Businesses can attract eco-conscious consumers by producing eco-friendly products and incorporating environmental settings into their advertising.

### Where This Applies

- **Fashion:** The fashion industry can leverage the trend of hot neon colors and retro fashion to create unique and appealing clothing and accessory lines.
- **Advertising:** The advertising industry can benefit from the demand for positive environmental imagery by developing campaigns that promote companies with a strong environmental image.
- **Environmental Products:** The market for eco-friendly products is growing, creating opportunities for companies to innovate and disrupt traditional industries with environmentally-friendly alternatives.

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