# Dog-Friendly Cookie Mixes This Mix for Carob Cookies from 'Puppy Cake' is Subtly Branded for Dogs By Laura McQuarrie | Published 2016-11-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/carob-cookies References: [puppycake](https://www.puppycake.com/Puppy-Cake-Wheat-Free-Carob-Chip-Cookie-Mix-p/vpccm.htm) At a first glance, this mix for carob cookies might seem like any other product that can be found in the baking aisle of a grocery store, but it is one that would be better sorted into a shop's pet product section. The wheat-free, gluten-free and unsweetened Carob Chip Cookie Mix by Puppy Cake makes it easy for pet parents to make freshly baked treats for their dogs. The dog-friendly cookie mix can be combined with items from one's own kitchen such as an egg, oil and water to quickly whip up a batch of satisfying pet snacks in the same way as homemade human-grade cookies are prepared. As well as being a fun way to treat one's furry companions, the cookies are made with ingredients like flaxseed to promote overall health and a shiny coat. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 50% | Activity: 66% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### What Makes This Trend Stand Out - **Dog-friendly Treats:** Making dog owners’ lives easier with wheat-free, gluten-free, and unsweetened cookie mixes for their furry friends. - **DIY Pet Snacks:** Offering consumers an easy and affordable way to make fresh pet snacks using healthy ingredients available in their own kitchens. - **Pet Humanization:** Increasing consumer willingness to pamper pets with human-grade treats. ### Sectors Adopting This - **Pet Food:** Enabling brands to offer healthy and affordable premium pet treats to health-conscious and pet-loving consumers. - **Grocery Stores:** Offering grocery retailers an opportunity to apply the humanization trend to the pet food category and cater to pet owner needs. - **Home Baking:** Offering home baking brands an opportunity to expand their product portfolio with a range of dog-friendly baking mixes. ## Related on Trend Hunter - [Plant-Based Dog Treat Mixes](https://www.trendhunter.com/trends/pet-treat-mix.md) - [Functional Dog Cookies](https://www.trendhunter.com/trends/magic-cookie.md) - [Dog-Friendly Sandwich Cookies](https://www.trendhunter.com/trends/wag-more-bark-less.md) - [Dog Food Cookbooks](https://www.trendhunter.com/trends/dog-food-cookbook.md) - [Spooky Dog Cookies](https://www.trendhunter.com/trends/cookie-dog-treats.md) - [Protein Cookie Baking Mixes](https://www.trendhunter.com/trends/cookie-baking-mixes.md) - [Hand-Decorated Dog Cookies](https://www.trendhunter.com/trends/woofkies.md) - [DIY Dog Treat Mixes](https://www.trendhunter.com/trends/dog-treat-mixes.md) - [Dog-Friendly Cake Bites](https://www.trendhunter.com/trends/ultimate-celebration-cake-bites.md)