# Farm Animal Smear Ads Carly Fiorina's "Sheep Ad" Shakes Up the California Senate Race By Michael Hines | Published 2010-02-04 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/carly-fiorina References: [buzzfeed](http://www.buzzfeed.com/akdobbins/gripping-political-ad-for-sheep-fiscal-conservati) Thank you, Carly Fiorina. You have made me believe in politics again. I was disenfranchised after I turned 18 the day after the presidential elections, but you made me believe again. Carly Fiorina knows what the people we want. We want to see a [good ole’ fashioned](https://www.trendhunter.com/trends/meg-ryan-and-billy-crystal) smear ad. Carly Fiorina knows that smear ads don’t work unless there’s sheep. Lots and lots of sheep. Don’t pick sides--I didn’t--just watch the video and enjoy. I love politics. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 47% | Activity: 91% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Viral](https://www.trendhunter.com/viral) ## Key Themes ### What Makes This Trend Stand Out - **Smear Campaigns in Politics:** Opportunity for innovation in creating more effective smear campaigns that resonate with audiences. - **Animal-centered Ads:** Opportunity for innovation in incorporating animals into advertising and marketing campaigns. - **Satirical Advertising:** Opportunity for innovation in using humor and satire to create memorable advertising campaigns. ### Sectors Adopting This - **Political Campaigns:** Potential for disruption in how political campaigns are run and how candidates are marketed. - **Advertising:** Opportunity for disruption and creative innovation in how products and services are marketed and advertised. - **Animal Agriculture:** Opportunity for disruption in how the animal agriculture industry markets and brands their products. ## Related on Trend Hunter - [Pop Culture Presidency Campaigns](https://www.trendhunter.com/trends/brat.md) - [Amusing Work Platform Ads](https://www.trendhunter.com/trends/monday-platform.md) - [AI-Enhanced Y2K Ads](https://www.trendhunter.com/trends/starwash-by-carls-jr.md) - [Cartoon Underdog Soda Campaigns](https://www.trendhunter.com/trends/tractor-beverage-company.md) - [Meat-Free Deli Product Commercials](https://www.trendhunter.com/trends/meatfree-campaign.md) - [Boomer-Focused Voter Advertisements](https://www.trendhunter.com/trends/groom-a-boomer.md) - [Multipurpose Beauty Booster Campaigns](https://www.trendhunter.com/trends/the-manytrick-pony.md) - [Hilarious Fandom Cheese Campaigns](https://www.trendhunter.com/trends/beechers-handmade-cheese.md) - [Voting-Themed Fashion Ads](https://www.trendhunter.com/trends/youve-got-the-power.md)