Carlsberg has managed to create some pretty fantastic ads; we've featured several on Trend Hunter, and all are ultra creative.
For their latest billboard ads in Belgium, they've created signs out the brand's real beer bottles making for some ferociously green advertisement! It was created to promote the launch of a new bottle, hence the tag line, "Probably the best new bottle in the world."
The campaign was created by Antwerp-based Duval Guillaume.
Check out the money drop campaign:
Carlsberg Ad Promotes New Bottles