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# Cardboard Catwalks
Strode College Challenges Young Designers With Odd Medium

By Katie Cordrey | Published 2009-11-13 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/cardboard-catwalks
References: [hautenature.blogspot](http://hautenature.blogspot.com/2009/11/strode-college-cardboard-catwalk.html) & [strode-college.ac.uk](http://www.strode-college.ac.uk/teaching_teams/cardboard_catwalk/285)

Upcycling cardboard packaging through costume and couture design was the task recently given Creative and Art and Design students at Strode College in the UK. The recycled cardboard design results included an octopus, a shark, a warrior, a dragon, an owl, and some very original gowns.

The original and unique fashions ranged from simple forms to an elaborate curl-embellished gown and octopus. The project results were celebrated in a cardboard catwalk show in which students modeled their novel creations.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 90% | Activity: 76% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Upcycled Fashion:** Creating unique and sustainable fashion pieces by repurposing materials like cardboard.
- **Eco-friendly Design:** Using environmentally friendly materials and practices in design to reduce waste and promote sustainability.
- **Creative Couture:** Pushing the boundaries of traditional fashion design by incorporating unconventional materials and forms.

### Industries Being Reshaped

- **Fashion:** Opportunity for fashion brands to incorporate upcycled materials into their collections and promote sustainability.
- **Packaging:** Innovative packaging designs that can be repurposed or recycled into fashion or other creative industries.
- **Education:** Integrating sustainable design practices into art and design education, encouraging students to think outside the box and experiment with unconventional materials.

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