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# Card-Converting Crypto-Currency Campaigns
Card for Coin Allows Trading Starbucks Cards for Bitcoin

By Michael Baxter | Published 2014-02-07 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/card-for-coin
References: [psfk](http://www.psfk.com/2014/02/starbucks-card-bitcoin-trade.html) & [cardforcoin](https://cardforcoin.com/)

Card for Coin is very aware of one of the biggest trends of the last year or so, [Bitcoin](https://www.trendhunter.com/trends/cryptocompatible-investment-app). [Starbucks](https://www.trendhunter.com/trends/starbucks-1) is a major player when it comes to coffee shops and even food chains, so making a play to use its currency is an amazing idea.

Crypto-currency probably won’t be replacing traditional currency anytime soon, but with its rising prominence, being able to have some Bitcoin in the virtual purse isn’t a bad thing. What Card for Coin does is it allows users to take their Starbucks cards and flip the balance into Bitcoin. While it seems like a “why would i want to do that” kind of situation, it can actually have benefits.

Being able to use a type of currency that is being more widely accepted, versus a currency that can only be used at one coffee shop is a plus. Bitcoin is here to stay and Card for Coin is cashing in.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 42% | Activity: 86% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### Why This Trend Is Growing

- **Crypto-currency Adoption:** As crypto-currency becomes more prominent, industries can take advantage of the opportunity to integrate their own currency into their business model.
- **Digital Wallet Innovation:** Innovations in digital wallets can create opportunities to seamlessly manage multiple forms of currency, including crypto-currencies.
- **Blockchain Disruption:** The rise of crypto-currencies and blockchain technology is disrupting traditional banking and financial systems, creating opportunities for new and innovative models.

### Industries Being Reshaped

- **Retail:** Retailers, particularly those in the coffee and food industry, can explore integrating crypto-currencies into their loyalty programs and gift card offerings.
- **Financial Services:** Financial institutions can explore the use of blockchain technology and crypto-currencies to create new products and services that cater to consumer needs.
- **Technology:** Technology companies can create user-friendly platforms and applications for seamless management and use of multiple currencies, including crypto-currencies.

## Related on Trend Hunter

- [Crypto Payment Conversion Cards](https://www.trendhunter.com/trends/mastercard.md)
- [Beginner-Friendly Bitcoin Cards](https://www.trendhunter.com/trends/bitcoin-card.md)
- [Crypto Cashback Credit](https://www.trendhunter.com/trends/mastercard-2.md)
- [Sleek Crypto Debit Cards](https://www.trendhunter.com/trends/kucard.md)
- [Credit Card-Backed Crypto Programs](https://www.trendhunter.com/trends/crypto-source.md)
- [Crypto-Gifting Payment Apps](https://www.trendhunter.com/trends/cryptogifting-payment-app.md)
- [Blockchain Loyalty Programs](https://www.trendhunter.com/trends/starbucks-1.md)
- [Crypto-Themed Restaurant Games](https://www.trendhunter.com/trends/buy-the-dip.md)
- [NFT-Funded Cafes](https://www.trendhunter.com/trends/coffee-bros.md)
