# Carbon-Negative Ice Cream Brands Jude’s Ice Cream Has Announced a Carbon Negative Status By Michael Hemsworth | Published 2021-01-13 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/carbon-negative-status References: [foodbev](https://www.foodbev.com/news/judes-unveils-carbon-negative-status-and-new-climate-goal/) & [judes](https://www.judes.com) [Jude’s](https://www.trendhunter.com/trends/judes-plant-based-mint-chocolate) ice cream has announced a carbon-negative status to make it the first UK [ice cream brand](https://www.trendhunter.com/trends/lec-ice-cream) to achieve the sustainability milestone. According to the brand, it is now removing 10% more carbon dioxide from the atmosphere than its existing footprint, which will stand as an example for other brands moving forward. The company has also committed itself to a further 43% reduction in its carbon intensity by 2030 to help keep emissions low across its entire operations and supply chain. In addition to its carbon-negative status, Jude’s ice cream is also working to support the development of the Yarra Yarra Biodiversity Corridor in southwest Australia through the purchase of its [carbon credits](https://www.trendhunter.com/trends/4ocean-blue-lemonade) to further invest in sustainability. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 45% | Activity: 70% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What's Driving This Trend - **Carbon-negative Food Products:** Food brands can explore carbon-negative initiatives to reduce their carbon footprint and make a positive impact on the environment. - **Sustainable Supply Chain Management:** Brands can focus on implementing sustainability measures in their entire operations and supply chain to reduce their carbon intensity and increase their environmental impact. - **Investment in Biodiversity Conservation:** Companies can invest in biodiversity conservation initiatives to contribute to the fight against climate change and promote environmental sustainability. ### Who This Affects Most - **Food and Beverage:** Food and beverage companies can implement carbon-negative and sustainable supply chain practices to reduce their environmental impact and attract environmentally conscious consumers. - **Carbon Credit Trading:** The carbon credit trading industry can benefit from the increasing demand for carbon-negative and sustainable products, enabling companies to invest in biodiversity conservation initiatives. - **Sustainability Consulting:** Sustainability consulting firms can provide guidance and support to companies looking to implement carbon-negative initiatives and sustainable supply chain practices, contributing to the mission of promoting environmental sustainability. ## Related on Trend Hunter - [Minty Plant-Based Ice Creams](https://www.trendhunter.com/trends/judes-plant-based-mint-chocolate.md) - [Well-Portioned Frozen Treats](https://www.trendhunter.com/trends/judes-products.md) - [Low-Sugar Ice Cream Brands](https://www.trendhunter.com/trends/lowsugar-ice-cream-brand.md) - [Vegan-Friendly Frozen Dessert Products](https://www.trendhunter.com/trends/ice-cream-range.md) - [Upcycled Frozen Desserts](https://www.trendhunter.com/trends/upcycled-vegan-ice-cream.md) - [Regenerative Ingredient Ice Creams](https://www.trendhunter.com/trends/alecs-ice-cream.md) - [Naturally Sweet Ice Creams](https://www.trendhunter.com/trends/denada.md) - [Vegan Imitation Ice Creams](https://www.trendhunter.com/trends/brave-robot.md) - [Lifestyle-Conscious Ice Cream Products](https://www.trendhunter.com/trends/oppo-brothers.md)