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# Caffeinated Caramel Energy Bars
This Redd's Bar is Touted as an "On-the-Go Meal Bridge"

By Laura McQuarrie | Published 2018-03-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/caramel-energy-bar
References: [touchofmodern](https://www.touchofmodern.com/sales/r-e-d-d-55cfc839-f7f1-4be1-8131-95b6f0fefb5e/salted-caramel-energy-bar-12-pack) & [reddbar](https://www.reddbar.com/shop/salted-caramel/)

The Salted Caramel Energy Bar from Redd recently made its debut at Natural Products Expo West and quickly identified as a NEXTY Award finalist in the Best New Special Diet Food category.

The indulgently flavored energy bar is touted as a "deliciously revolutionary on-the-go meal bridge" that is meant to provide sustainable energy in between meals. As such, the energy bar is [slightly caffeinated](https://www.trendhunter.com/trends/charge-chocolate) with yerba mate extract and comes packed with 10 grams of protein, [11 all-natural superfoods](https://www.trendhunter.com/trends/superefood-protein-bar) and a whopping 23 vitamins and minerals.

As well as delivering on taste and nutrition, the certified gluten-free, non-GMO energy bar also includes an antioxidant blend of vibrant berry powders and extracts to further promote health and well-being in the body.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 31% | Activity: 12% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What's Driving This Trend

- **Indulgently Flavored Energy Bars:** Disruptive innovation opportunity: Create a line of indulgent energy bars that combine gourmet flavors with sustainable energy.
- **On-the-go Meal Bridges:** Disruptive innovation opportunity: Develop convenient meal replacement bars that bridge the gap between meals and provide sustainable energy and nutrition.
- **All-natural Superfoods:** Disruptive innovation opportunity: Create energy bars that are packed with all-natural superfoods to enhance health and well-being.

### Who This Affects Most

- **Healthy Snacks:** Disruptive innovation opportunity: Revamp the healthy snacks industry by introducing innovative energy bars that offer delicious flavors and superior nutrition.
- **Meal Replacement:** Disruptive innovation opportunity: Transform the meal replacement industry with on-the-go bars that provide sustained energy and necessary nutrients.
- **Functional Foods:** Disruptive innovation opportunity: Revolutionize the functional foods industry by creating energy bars that combine gourmet flavors with functional ingredients for maximum health benefits.

## Related on Trend Hunter

- [Nourishing Energy Squares](https://www.trendhunter.com/trends/quantum-energy-squares.md)
- [Caffeinated Energy Bars](https://www.trendhunter.com/trends/clif-bar-caffeinated-collection.md)
- [Energy-Boosting Snack Bars](https://www.trendhunter.com/trends/caffeinated-energy-bar.md)
- [Caffeinated Protein Bars](https://www.trendhunter.com/trends/dark-chocolate-espresso-battle-bar.md)
- [Caffeinated Protein Bars](https://www.trendhunter.com/trends/caffeinated-protein-bar.md)
- [Low-Sugar Caffeinated Protein Bars](https://www.trendhunter.com/trends/caffeinated-protein-bars.md)
- [Plant-Powered Caffeinated Snack Bars](https://www.trendhunter.com/trends/caffeinated-snack-bar.md)
- [Slow Release Energy Bars](https://www.trendhunter.com/trends/rawq-cacaoraspberrywalnut-bar.md)
- [Next-Generation Nutrition Bars](https://www.trendhunter.com/trends/core-40.md)
