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# Caramel Creme Snack Cakes
Caramel Ding Dongs are a Sweet New Twist on a Classic Snack

By Katherine Pendrill | Published 2020-04-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/caramel-ding-dongs
References: [delish](https://www.delish.com/food-news/a32195797/hostess-caramel-ding-dong-cakes/) & [instagram](https://www.instagram.com/p/B_F-L95hlln/)

Hostess recently expanded its every-growing snack food empire to include the new Caramel Ding Dongs.

The original Ding Dongs are one of [Hostess'](https://www.trendhunter.com/trends/kazbars) most popular snack cakes and consist of round and spongey chocolate cakes filled with a rich vanilla crème and dipped in chocolate. The caramel version of the snack features individual cakes stuffed with a sweet caramel creme filling and finished with a [rich chocolate fudge coating](https://www.trendhunter.com/trends/cadbury-caramel-celebration-cake). Each snack cake also comes individually wrapped with 10 in each box for easy sharing or convenient on-the-go snacking.

While Hostess Ding Dongs already come in tasty flavors such as Peanut Butter, Mint, White Fudge, and Wintermint, the new caramel variety is a deliciously sweet take on the classic snack cakes.

Image Credit: *@candyhunting.*

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 15% | Activity: 34% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **New Snack Flavors:** Hostess' introduction of Caramel Ding Dongs highlights the upward trend of expanding flavor varieties for snack foods.
- **Convenient On-the-go Snacks:** The individually-wrapped Caramel Ding Dongs cater to the demand for convenient and portable snack options for busy individuals.
- **Unique Flavor Combinations:** The Caramel Ding Dongs signify an opportunity for companies to experiment with unique and unexpected flavor combinations for snack foods.

### Industries Being Reshaped

- **Snack Food Industry:** The expanded flavor varieties and focus on portability emphasize a need for innovation and creativity in the snack food industry.
- **Convenience Store Industry:** The Caramel Ding Dongs, as a convenient and individually wrapped snack option, present opportunities for innovation in the convenience store industry.
- **Flavor Development Industry:** The popularity of unique and experimental flavors like caramel presents opportunities for companies involved in the flavor development industry to create innovative and interesting combinations.

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