# Brazilian Caramel Collections Embaré's 'Brazilian Delights' Celebrates Native Flavors By Laura McQuarrie | Published 2017-10-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/caramel-collections References: [candyindustry](https://www.candyindustry.com/articles/87924-the-beautiful-sweet-abicab-offers-snapshot-of-successful-brazilian-candy-companies) & [premiumcaramel](http://www.premiumcaramel.com/legends.php) Embaré recently released a new caramel collection called 'Brazilian Delights' that features some of the best flavors from across country. The range incorporates the tastes of Brazlian cherry, açaí berry, cupuaçú, graviola, [mango](https://www.trendhunter.com/trends/time-to-mango) and papaya, each of which is accompanied by a story that is revealed on the product packaging. For instance, The Jasmine Mangoes of Itamaracá describes a legend that stems from a "sad love story that began in the year 1631," while The Legend of Açaí details the tale that is told on how the antioxidant-rich superfood berry came to be. As well as promising a "rich, tasteful and magical Brazilian experience that will enhance your senses," Embaré's caramel collection offers plenty of insight into the country's rich culture with its indigenous stories. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 35% | Activity: 24% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: South America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Native Flavors:** Disruptive innovation opportunity: Create new products that highlight the unique and exotic flavors of different regions. - **Storytelling Packaging:** Disruptive innovation opportunity: Incorporate narrative elements into product packaging to create an engaging and immersive experience for consumers. - **Cultural Immersion:** Disruptive innovation opportunity: Develop products that provide consumers with insights into different cultures, fostering a sense of exploration and discovery. ### Industries Being Reshaped - **Food and Beverage:** Disruptive innovation opportunity: Introduce new flavors and storytelling elements into food and beverage products to captivate consumers and differentiate from competitors. - **Packaging:** Disruptive innovation opportunity: Explore innovative packaging designs that combine functionality and storytelling, elevating the overall product experience. - **Tourism and Travel:** Disruptive innovation opportunity: Create cultural immersion experiences for travelers, offering them authentic connections with local traditions and stories. ## Related on Trend Hunter - [Brazilian Dessert Sampler Kits](https://www.trendhunter.com/trends/marys-brigadeiro.md) - [Brazilian-Inspired Valentine's Chocolates](https://www.trendhunter.com/trends/marys-brigadeiro-sweets.md) - [Caramel Chocolate Couvertures](https://www.trendhunter.com/trends/luker-chocolate-caramelo-33.md) - [Carbonated Brazilian Cocktails](https://www.trendhunter.com/trends/brazilian-cocktails.md) - [Indulgent Cupuaçu Bars](https://www.trendhunter.com/trends/figa-foods.md) - [Decorative Caramel-Filled Trees](https://www.trendhunter.com/trends/holiday-caramel-tree.md) - [Canned Brazilian Cocktails](https://www.trendhunter.com/trends/passion-fruit-caipirinha.md) - [Salted Caramel Confection Cups](https://www.trendhunter.com/trends/bquet-caramel-cups.md) - [Globally Inspired Jelly Beans](https://www.trendhunter.com/trends/desserts-of-the-world.md)