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# Hybrid Caramel Brownie Cookies
Subway's New Caramel Brownie Cookie Brings Together Two Treats

By Katherine Pendrill | Published 2020-12-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/caramel-brownie-cookie
References: [chewboom](https://www.chewboom.com/2020/12/03/free-new-caramel-brownie-cookie-with-any-footlong-purchase-at-subway-from-dec-4-to-dec-11-2020/)

With its new Caramel Brownie Cookie, you never have to choose between ending your meal with a brownie or a cookie again.

In honor of [National Cookie Day](https://www.trendhunter.com/trends/national-cookie-days), [Subway](https://www.trendhunter.com/trends/subway-oreo-footlong-cookie) is offering one of its new Caramel Brownie Cookies for free with the purchase of any Footlong sandwich between December 4 and 11, 2020. The catch is that this free cookie offering is only available to guests who are a part of Subway’s emailing list. So if you're a big fan of [Sunway's](https://www.trendhunter.com/trends/oreo-footlong) cookies, it's worth signing up.

As for the cookie itself, the decadent new Caramel Brownie Cookie consists of brownie-flavored cookie dough that's been baked and then drizzled with sweet caramel icing. The result is the perfect hybrid of two beloved desserts.

Image Credit: Subway

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 19% | Activity: 34% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Hybrid Dessert:** Creating new desserts by combining two or more beloved treats can be a disruptive innovation opportunity for bakeries and food companies.
- **Limited Time Offer:** Using limited time offers, such as freebies and discounts, can be a disruptive innovation opportunity for restaurants and food service providers to attract new customers and retain existing ones.
- **Email Marketing:** Utilizing email marketing to reach out to customers and offer exclusive deals can be a disruptive innovation opportunity for businesses to increase their sales and customer loyalty.

### Sectors Adopting This

- **Bakery:** Bakeries can disrupt the dessert market by creating new treats through hybrid desserts that combine two or more classic flavors.
- **Restaurant:** Restaurants can use limited time offers to disrupt the food service industry by offering exclusive deals to attract new audiences and create customer loyalty.
- **Marketing:** Marketing firms can utilize email marketing as a disruptive innovation opportunity to help businesses engage with customers and increase their sales through exclusive deals and offers.

## Related on Trend Hunter

- [Footlong QSR Cookies](https://www.trendhunter.com/trends/subway-footlong-cookie.md)
- [Oversized Sandwich Cookie Desserts](https://www.trendhunter.com/trends/subway-oreo-footlong-cookie.md)
- [QSR Cookie Promotions](https://www.trendhunter.com/trends/free-footlong-cookie.md)
- [Festive Footlong Cookies](https://www.trendhunter.com/trends/holiday-footlong-cookie.md)
- [Sandwich Store Cookie Shops](https://www.trendhunter.com/trends/cookieway.md)
- [Peanut Candy Cookies](https://www.trendhunter.com/trends/peanut-butter-chocolate-chunk-cookie-with-reeses-pieces.md)
- [Footlong Snack Collections](https://www.trendhunter.com/trends/subways-sidekicks.md)
- [Footlong Gingerbread Cookies](https://www.trendhunter.com/trends/footlong-gingerbread-cookie.md)
- [Supersized Cream-Filled Cookies](https://www.trendhunter.com/trends/oreo-footlong.md)
