# Hybrid Dessert Donuts The 7-Eleven Caramel Bar Made with Twix Donut is the its First Fresh Donut By Michael Hemsworth | Published 2017-05-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/caramel-bar References: [chewboom](http://www.chewboom.com/2017/05/09/7-eleven-unveils-new-twix-donut-topped-with-candy-bar-pieces/) Announced as the brand's first fresh donut, the 7-Eleven Caramel Bar Made with Twix Donut is a hybrid treat that merges the textures and flavors of two favorite desserts. Crafted as a [bar-shaped donut](https://www.trendhunter.com/trends/krispy-kreme-and-poptart), the treat is topped with [caramel icing](https://www.trendhunter.com/trends/twix-caramel-crunch-ice-cream) before being drizzled with chocolate and sprinkled on top with chopped pieces of [Twix candy bars](https://www.trendhunter.com/trends/twix-bits). The color of the donut with the icing was meant to replicate the look of the candy bar in order to make it easily recognizable as a different take on the classic treat. The 7-Eleven Caramel Bar Made with Twix Donut is available at participating locations across the US for a limited-time and targets the growing number of consumers on the hunt for unexpected variations of their favorite desserts. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 70% | Activity: 26% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Hybrid Desserts:** Creating unique combinations of flavors and textures in desserts, such as the merging of Twix candy bars with donuts, presents an opportunity for disruptive innovation in the dessert industry. - **Limited-time Offerings:** Introducing limited-time offerings like the 7-Eleven Caramel Bar Made with Twix Donut can drive consumer excitement and create a sense of urgency, providing an opportunity for disruptive innovation in the fast food industry. - **Flavor Exploration:** Continuously experimenting with new flavors, such as caramel and chocolate, opens up possibilities for disruptive innovation and attracts adventurous consumers in the dessert industry. ### Sectors Adopting This - **Food and Beverage:** The food and beverage industry can seize the opportunity to create unique and surprising dessert products, like the 7-Eleven Caramel Bar Made with Twix Donut, to cater to ever-evolving consumer tastes. - **Fast Food:** Incorporating limited-time offering concepts, such as the 7-Eleven Caramel Bar Made with Twix Donut, can stimulate customer engagement and create a competitive advantage in the fast food industry. - **Confectionery:** Combining confectionery products, like Twix candy bars, with other desserts, as demonstrated in the 7-Eleven Caramel Bar Made with Twix Donut, can lead to disruptive innovation and attract a wider range of customers. ## Related on Trend Hunter - [Candy Bar-topped Donuts](https://www.trendhunter.com/trends/donut-combinations.md) - [Candy Bar-Topped Dessert Brownies](https://www.trendhunter.com/trends/little-caesars-cookie-dough-brownie.md) - [Cookie-Flavored Candy Bars](https://www.trendhunter.com/trends/twix-cookie-dough.md) - [Baked Cookie Chocolate Bars](https://www.trendhunter.com/trends/twix-snickerdoodle.md) - [Donut-Shaped Frozen Desserts](https://www.trendhunter.com/trends/donut-dessert-bars.md) - [Hybrid Snack Cake Desserts](https://www.trendhunter.com/trends/kazbars.md) - [Salted Candy Bar Coffees](https://www.trendhunter.com/trends/biggby-coffee-twix-drinks.md) - [Cookie Candy Bar Coffees](https://www.trendhunter.com/trends/the-original-donut-shop-twix-kcup-pods.md) - [Autumnal Candy Ice Creams](https://www.trendhunter.com/trends/twix-caramel-crunch-ice-cream.md)