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# Autumnal Toaster Pastries
Kellogg's Pop Tarts Now Come in a Pumpkin Pie and Caramel Apple Flavors

By Katherine Pendrill | Published 2016-09-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/caramel-apple-flavors
References: [brandeating](http://www.brandeating.com/2016/09/kelloggs-greets-fall-2016-with-flavors-of-pumpkin-spice-and-caramel-apple.html) & [poptarts](https://www.poptarts.com/en_US/flavors/limited_edition/pumpkin-pie.html)

With fall officially underway, [Kellogg's](https://www.trendhunter.com/trends/apple-jacks-poptarts) has announced that its popular Pop Tart pastries now come in Pumpkin Pie and Caramel Apple flavors. The new Pop Tart flavors join a variety of other seasonal breakfast products such as Frosted Mini-Wheats Pumpkin Spice cereal and Special K Apple Cinnamon Crunch cereal.

The new Pop Tarts flavors are limited-edition products available for the fall season. The Frosted Pumpkin Pie Pop Tarts consist of a flaky toaster pastry stuffed with a pumpkin pie-flavored filling that features hints of cinnamon, nutmeg, ginger and cloves. The [Frosted Caramel Apple Pop Tarts](https://www.trendhunter.com/trends/poptarts-frosted-marshmallow-hot-cocoa) consists of the same toaster pastry stuffed with an apple and caramel filling and then coated in a sweet chocolate frosting.

The new Pop Tart flavors give consumers a simple way to incorporate a taste of fall into their breakfast routine.

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 10% | Activity: 1% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Seasonal Flavors:** Creating limited-edition flavors for different seasons can help companies attract customers looking for something new and exciting to try.
- **Flavor Combinations:** Combining unexpected flavors like pumpkin and chocolate or apple and caramel can appeal to consumers who enjoy trying unique flavor profiles.
- **Convenient Breakfast Foods:** Providing easy-to-make breakfast options like toaster pastries can appeal to busy consumers who need a quick meal on-the-go.

### Industries Being Reshaped

- **Food and Beverage:** Food and beverage companies can experiment with new flavor combinations to keep their products fresh and exciting for customers.
- **Retail:** Retail stores can stock seasonal products like limited-edition Pop Tart flavors to attract customers looking for specific seasonal products or flavors.
- **Packaging:** Companies in the packaging industry can develop innovative ways to package and distribute convenient breakfast foods like toaster pastries to make them more accessible to consumers.

## Related on Trend Hunter

- [Hybrid Cereal Breakfast Pastries](https://www.trendhunter.com/trends/apple-jacks-poptarts.md)
- [Donut-Flavored Toaster Pastries](https://www.trendhunter.com/trends/pop-tarts-donuts.md)
- [Cinnamon Roll Breakfast Pastries](https://www.trendhunter.com/trends/frosted-cinnamon-roll-poptarts.md)
- [Baked Good-Inspired Toaster Pastries](https://www.trendhunter.com/trends/poptarts-frosted-banana-bread.md)
- [Holiday-Themed Toaster Pastries](https://www.trendhunter.com/trends/frosted-gingerbread-toaster-pastries.md)
- [Chocolate-Filled Breakfast Pastries](https://www.trendhunter.com/trends/pop-tarts-1.md)
- [Building-Friendly Holiday Pastries](https://www.trendhunter.com/trends/poptarts-gingerbread-toaster-pastry.md)
- [Macabre Halloween Snacks](https://www.trendhunter.com/trends/poptarts-halloween-bites.md)
- [Iconic Bakery Staple Reinventions](https://www.trendhunter.com/trends/snickerdoodle-poptarts.md)
