# Organic Aromatic Fresheners The Retaw Fragrance Car Tags Combine Unconventional Ingredients By Katie Pagnotta | Published 2013-02-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/car-tags References: [hypebeast](http://hypebeast.com/2013/2/retaw-fragrance-car-tags) & [store.hypebeast](http://store.hypebeast.com/brands/retaw?utm_source=Hypebeast.com&utm_medium=Editorial%20Post&utm_campaign=retaW%20Fragrance%20Car%20Tags) The retaW fragrance car tags were created by talented [Japanese design icon](https://www.trendhunter.com/trends/memories-of-japan) Hiroshi Fujiwara. Fujiwara uses unconventional mixtures to create a full line of merchandise from [organic body washes](https://www.trendhunter.com/trends/body-mist-collection) to candles. Fujiwara focuses on awakening the senses by melding together unlikely ingredients. His car tags smell wonderful and unusual simultaneously. The glorious line of car tags are the perfect accessory to make your vehicle smell better. Fujiwara created three kinds called the 'Natural Mystic', 'Allen' and 'Barney' scents. These car tags mix aromas such as patchouli and vanilla to create clean and sweet scents. Other combinations include notes of lily and soapy smells that are made for distinct products. The retaW fragrance car tags by Hiroshi Fujiwara are [affordable](https://www.trendhunter.com/trends/arkive-makes-scents-collection) and will delight your senses with a fresh-from-the-shower aroma. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 39% | Activity: 49% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Unconventional Ingredients:** The use of unconventional ingredients in fragrances presents an opportunity for disruptive innovation in the perfume and personal care industry. - **Sensory Awakening:** The focus on awakening the senses through unique scent combinations opens up new possibilities for disruptive innovation in the fragrance and home goods industry. - **Affordable Luxury:** The creation of affordable fragrance car tags provides an opportunity for disruptive innovation in the automotive accessories industry, offering a touch of luxury at an accessible price point. ### Sectors Adopting This - **Perfume:** The use of unconventional ingredients in fragrances offers opportunities for disruptive innovation within the perfume industry, allowing for the creation of unique and captivating scents. - **Personal Care:** The exploration of unconventional ingredients in personal care products can lead to disruptive innovation, offering consumers new and exciting options for their skincare and hygiene routines. - **Automotive Accessories:** The introduction of fragrance car tags as affordable luxury accessories presents an opportunity for disruptive innovation in the automotive industry, offering a new way to enhance the driving experience. ## Related on Trend Hunter - [Mood-Altering Automotive Fragrances](https://www.trendhunter.com/trends/bmw-fragrances.md) - [Wintery Automotive Car Perfumes](https://www.trendhunter.com/trends/winter-angel-car-air-freshener.md) - [Smart Car Diffusers](https://www.trendhunter.com/trends/olfapure-7300.md) - [Sustainable Automotive Scents](https://www.trendhunter.com/trends/mercedesmaybach-haute-parfumerie-collection.md) - [Nostalgic Summer Air Fresheners](https://www.trendhunter.com/trends/air-fresheners.md) - [Travel-Inspired Air Fresheners](https://www.trendhunter.com/trends/air-freshener-range.md) - [Smart Car Diffusers](https://www.trendhunter.com/trends/smart-car-diffuser.md) - [Automotive Brand Racing Perfumes](https://www.trendhunter.com/trends/nissan-smell-my-dust.md) - [Canine Hip-Hop Air Fresheners](https://www.trendhunter.com/trends/car-vent-air-freshener.md)