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# Interactive Supercar Simulators
This Year's London Motor Show Boasts a Car Simulator

By Laura McQuarrie | Published 2016-05-10 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/car-simulator
References: [eventmagazine](http://www.eventmagazine.co.uk/top-gear-simulator-showcases-supercars-london-motor-show/brands/article/1393991) & [thelondonmotorshow](https://thelondonmotorshow.co.uk/)

People who attended this year's London Motor Show had the chance to partake in interactive activities like the [VR Project Cars racing game](https://www.trendhunter.com/trends/mario-kart-worlds) and the [Top Gear car simulator](https://www.trendhunter.com/trends/simulation-technologies).

The show at Battersea Evolution had more than 40 car brands show up with 130 on-site models, but to give as many people as possible the chance to get behind the wheel, the Top Gear experience was created. This [simulation made it possible](https://www.trendhunter.com/trends/gr300) for people to experience the power of some of the world's leading supercars, including features such as acceleration, gear changes and braking.

This simulated experience offers a safe way for aspiring drivers and potential car owners of all ages to test drive some of the world's most sought-after luxury cars.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 36% | Activity: 54% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Virtual Reality Simulation:** There is great potential for businesses to implement virtual reality experiences for customers, especially in the automotive industry.
- **Interactive Entertainment:** There could be a surge in demand for interactive activities like car simulators at auto shows and events.
- **Safe Test-driving:** Businesses can capitalize on the growing need for safe test-driving experiences for customers, especially for high-end luxury cars.

### Sectors Adopting This

- **Automotive:** Car makers and dealerships can benefit from offering interactive car simulations for customers to test-drive cars virtually.
- **Entertainment:** Event and entertainment companies can introduce car simulators to offer guests an interactive and engaging experience at auto shows and events.
- **Technology:** Tech companies can develop and provide virtual reality and interactive simulation software to create these experiences for various industries, including automotive and entertainment.

## Related on Trend Hunter

- [Sculpted Connected Racer Simulators](https://www.trendhunter.com/trends/prodrive-x-callum-racing-simulator.md)
- [Contemporary Racing Simulators](https://www.trendhunter.com/trends/drivepod.md)
- [Immersive Driving Simulations](https://www.trendhunter.com/trends/driving-simulations.md)
- [Virtual-Only Vehicle Experiences](https://www.trendhunter.com/trends/roblox-x-lamborghini-lanzador-lab.md)
- [VR-Powered In-Car Entertainment](https://www.trendhunter.com/trends/holoride.md)
- [In-Car VR Experiences](https://www.trendhunter.com/trends/cosmic-chase.md)
- [Immersive Muscle Car Experiences](https://www.trendhunter.com/trends/nextgeneration-muscle-car.md)
- [AI-Controlled Motorsport Simulations](https://www.trendhunter.com/trends/ai-simulated-racing.md)
- [Immersive Ultra-Fast Electric Vehicles](https://www.trendhunter.com/trends/emeya.md)
