# Miniature Car Mosaics This Car Display from Citroën is Made of 3,000 Toy Models By Laura McQuarrie | Published 2016-02-26 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/car-display References: [eventmagazine](http://www.eventmagazine.co.uk/event-tv-citroen-reveal-mosaic-made-3000-model-cars/brands/article/1383693) In order to creatively showcase the Citroën C4 Cactus, the automotive brand set up a unique car display at the Birmingham Bull Ring shopping center. The display took the form of a [large mosaic installation](https://www.trendhunter.com/trends/humansized-egg-installation) that used thousands of [miniature toy cars](https://www.trendhunter.com/trends/art-car-1) to recreate the white, black, yellow and red details on the car. Since the mosaic was set up in a public place, visitors to the center were able to pick a model car of their choosing and take it home. On top of this, the public was encouraged to learn about the car's features and try their hand at winning a number of prizes available on-site. One of the grand prizes available included a family trip to Disneyland Paris and the chance to take part in a [brand experience](https://www.trendhunter.com/trends/audi-haus) from Citroën as well. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 5% | Activity: 17% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **Interactive Brand Installations:** Opportunity to create immersive and interactive installations to engage customers and create brand experiences. - **Experiential Marketing:** Opportunity to use unique experiences to promote and connect with customers, driving brand awareness and loyalty. - **Branded Giveaways:** Opportunity to leverage promotional items to create a positive association with the brand and increase customer engagement. ### Who This Affects Most - **Automotive:** Opportunity for automakers to create engaging displays and experiences that showcase their vehicles in a unique way. - **Retail:** Opportunity for retail brands to create interactive displays and experiences that drive foot traffic and engagement in-store. - **Tourism:** Opportunity for tourism brands to offer unique experiences and prizes to attract visitors and create memorable moments. ## Related on Trend Hunter - [Automotive Parking Lot Pop-Ups](https://www.trendhunter.com/trends/parking-lot-pop-up.md) - [Automotive Brand Decor Toys](https://www.trendhunter.com/trends/rollsroyce-cameo.md) - [Miniature Art Cars](https://www.trendhunter.com/trends/hot-wheels-and-daniel-arsham.md) - [Exploded Car Sculptures](https://www.trendhunter.com/trends/Porsche-911-carrera.md) - [Life-Size LEGO Cars](https://www.trendhunter.com/trends/McLaren-Formula-1-Car.md) - [Ultra-Slick Auto Retail Concepts](https://www.trendhunter.com/trends/latelier-alpine.md) - [Car-Branded Toy Collectibles](https://www.trendhunter.com/trends/starbase.md) - [Compact Supercar Puzzle Models](https://www.trendhunter.com/trends/cada-audi-r8.md) - [Impressive Life-Size LEGO Autos](https://www.trendhunter.com/trends/lifesize-lego-technic-mclaren-p1.md)