# Car-Based Security Cameras Ring Officially Launches its First In-Car Security Camera By Amy Duong | Published 2023-01-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/car-cam References: [engadget](https://www.engadget.com/ring-car-cam-debuts-february-2023-140042557.html) & [shopping.yahoo](https://shopping.yahoo.com/rdlw?siteId=us-engadget&pageId=1p-autolink&featureId=text-link&custData=eyJzb3VyY2VOYW1lIjoiV2ViLURlc2t0b3AtVmVyaXpvbiIsImxhbmRpbmdVcmwiOiJodHRwczovL3JpbmcuY29tL3Byb2R1Y3RzL2Nhci1jYW0iLCJjb250ZW50VXVpZCI6IjI1NDU5YWZlLTI3ZTYtNDE1YS1hM2I2LTNjNTVkYzk3NjQ5MyJ9&signature=AQAAAcX-5N7oQCFhu0Zu7IyZGg3MajdYQXLsRh7zXT503Mu9&gcReferrer=https%3A%2F%2Fring.com%2Fproducts%2Fcar-cam&uuid=TiOTNliMXd53Qasg0384)  Ring officially launches its new Car Cam, which is setting up pre-orders currently. The camera joins its ongoing roster of [security surveillance technology](https://www.trendhunter.com/trends/outdoor-security-camera-series-2). It has a small design and attached to the cantilever arm that is on the [car's dashboard](https://www.trendhunter.com/trends/highdefinition-dash-cam), propping it up to the correct height. There are [two cameras on the device](https://www.trendhunter.com/trends/dual-surveillance-camera) -- once of which is able to capture the interior of the car. The other side faces outward to the front-facing window to capture any incidents for insurance purposes. The sensors are part of the design -- once it is triggered then starts recording and alerts users through the Ring app to show what is going on. Similar to its previous devices, there is both a microphone and a speaker. Image Credit: Ring ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 42% | Activity: 35% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### What's Driving This Trend - **Car-based Security Cameras:** The rise of car-based security cameras presents an opportunity for companies that produce and sell products aimed at enhancing the safety and security of individuals’ cars. - **Connected Vehicle Technology:** The technology behind connected vehicles, including in-car security cameras, presents an opportunity for innovation in the automotive industry. - **Iot-enabled Surveillance:** The integration of IoT technology into surveillance devices such as car-based cameras presents an opportunity for companies to develop new products that improve connected security systems. ### Who This Affects Most - **Automotive Industry:** The Automotive Industry has an opportunity to innovate its existing line of products by incorporating security cameras into its design. - **Home Security Industry:** The Home Security Industry can expand into the automobile security space by developing subscription-based services for car-based security cameras. - **Surveillance Technology Industry:** The rise of car-based security cameras represents an opportunity for companies in the Surveillance Technology Industry to expand their product offerings and invest in innovative surveillance technologies. ## Related on Trend Hunter - [High-Definition Dashboard Cameras](https://www.trendhunter.com/trends/ring-car-cam.md) - [Rideshare Safety Cameras](https://www.trendhunter.com/trends/ridecare.md) - [Home Security Surveillance Drones](https://www.trendhunter.com/trends/always-home-cam.md) - [Peephole Doorbell Cameras](https://www.trendhunter.com/trends/ring-peephole-cam.md) - [360-Degree Coverage Cameras](https://www.trendhunter.com/trends/ring-pan-tilt.md) - [Spooky Seasonal Security Cameras](https://www.trendhunter.com/trends/ring-candy-cam.md) - [Window-Mounted Security Cameras](https://www.trendhunter.com/trends/window-cam.md) - [LTE-Enabled Dash Cams](https://www.trendhunter.com/trends/garmin-dash-cam-live.md) - [Four-Channel Dash Cams](https://www.trendhunter.com/trends/fourchannel-dash-cam.md)