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# Return of the Cape
Wrapped Up in Fashion

By Australia123 | Published 2008-03-03 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/cape-town-return-of-the-cape
References: [facehunter.blogspot](http://facehunter.blogspot.com/)

Channel your inner Red Riding Hood and keep yourself [warm this winter](https://www.trendhunter.com/trends/fall-and-winter-line) with a [big, woolly cape](https://www.trendhunter.com/trends/arty-knitwear). Capes are a great way to keep you warm and have recently been appearing out on the streets. Mid or full-length capes have carry a bulky silhouette and you should keep things simple by sticking to a monochromatic palette. But for those who go short choose a patterned or bold colour to accentuate your look.

**Implications** - [Revitalizing previous fashions](https://www.trendhunter.com/trends/martine-rose-and-napapijr) is the easiest way for companies to create new and accepted products. Consumers are more likely to appreciate an image or design that they were already familiar with as a connection will already have been established.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 50% | Activity: 12% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### Key Themes Behind This Trend

- **Revitalizing Previous Fashions:** Companies can capitalize on consumer nostalgia by bringing back old fashion trends in a modernized way.
- **Big, Woolly Capes:** The popularity of big, woolly capes presents a disruptive innovation opportunity for fashion brands to create stylish and cozy outerwear.
- **Monochromatic Palette:** Using a monochromatic color scheme in fashion design can be a disruptive innovation opportunity to create sleek and sophisticated looks.

### Where This Applies

- **Fashion Industry:** The fashion industry can benefit from embracing and revamping previous fashion trends to attract nostalgic consumers.
- **Outerwear Industry:** The outerwear industry has an opportunity to meet the demand for big, woolly capes by offering innovative designs and materials.
- **Fashion Design Industry:** The fashion design industry can explore the use of monochromatic palettes to create visually impactful and elegant collections.

## Related on Trend Hunter

- [Reprised Fall Apparel Capsules](https://www.trendhunter.com/trends/shein-reimagines-autumnal-fashion.md)
- [Cherry Red Winter Capsules](https://www.trendhunter.com/trends/cherry-girl.md)
- [Cozy Scarf Coats](https://www.trendhunter.com/trends/scarf-coat.md)
- [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md)
- [Lounge-Focused Winter Wear](https://www.trendhunter.com/trends/lounge-club-collection.md)
- [One-Piece Adult Outerwear](https://www.trendhunter.com/trends/puffer-chubbsie.md)
- [Timeless Winter Outwear](https://www.trendhunter.com/trends/fall-and-winter-line.md)
- [Arty Knitwear Collections](https://www.trendhunter.com/trends/arty-knitwear.md)
- [Timeless Clothing Collections](https://www.trendhunter.com/trends/burberry-classics.md)
