# Extreme Digital Reflections Canon Optical Image Stabilizer Ads By Bianca | Published 2008-05-23 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/canon-optical-image-stabilizer-animal-reflections References: [adsneeze](http://www.adsneeze.com/electronics/canon-optical-image-stabilizer) These [print ads](http://www.adsneeze.com/electronics/canon-optical-image-stabilizer) for [Canon Optical Image Stabilizers](http://www.usa.canon.com/dlc/controller?act=GetArticleAct&articleID=706&fromTips=1) simulate extreme digital photography... or at least I hope they're simulated. It features reflections in the eyes of dangerous wild animals to illustrate the camera's functionality. I'm assuming the photography is digitally enhanced, but even so, the campaign send pangs of nervousness through my stomach. The reflections are wildly well done and look incredibly real! I have a beautiful Canon, but be assured, it won't be taking any photos like these. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 58% | Activity: 33% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### Why This Trend Is Growing - **Extreme Digital Photography:** Opportunity for disruptive innovation in creating advanced digital photography techniques for extreme and realistic visual effects. - **Simulated Reflection Ads:** Opportunity for disruptive innovation in designing creative and impactful print ads that use simulated reflections to showcase product functionality. - **Wildlife-themed Campaigns:** Opportunity for disruptive innovation in developing wildlife-themed advertising campaigns that visually captivate and engage the audience. ### Industries Being Reshaped - **Photography Equipment:** Opportunity for disruptive innovation in the development of advanced camera technology and features to enhance digital photography capabilities. - **Advertising and Marketing:** Opportunity for disruptive innovation in the creation of impactful and visually stunning print ads and campaigns to promote products and services. - **Visual Effects and Animation:** Opportunity for disruptive innovation in the field of visual effects and animation to create realistic and immersive digital experiences. ## Related on Trend Hunter - [Content Creator-Inspired Cameras](https://www.trendhunter.com/trends/never-break-your-flow.md) - [Analog-Themed Camera Campaigns](https://www.trendhunter.com/trends/analog-life.md) - [Intense Elemental-Inspired Sportswear Spots](https://www.trendhunter.com/trends/engineered-for-whatever-ad.md) - [Playful Creative Design Billboards](https://www.trendhunter.com/trends/3d-billboards.md) - [Distorted Burger Campaigns](https://www.trendhunter.com/trends/ailloween.md) - [Playful Billboard Campaigns](https://www.trendhunter.com/trends/dreamies-treats.md) - [AI-Generated Kettle Ads](https://www.trendhunter.com/trends/a-moment-of-me-time.md) - [Review-Based Marketing Campaigns](https://www.trendhunter.com/trends/amazon-campaign.md) - [Spooky Street Ad Experiences](https://www.trendhunter.com/trends/fanta-halloween-projection.md)