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# Upgraded 4K Cameras
The Canon EOS C300 Mark II Has Internal 4K Recording

By Rahul Kalvapalle | Published 2015-04-10 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/canon-eos-c300
References: [gizmag](http://www.gizmag.com/canon-4k-video-c300-m2-xc10/36923/) & [usanon](http://www.usa.canon.com/cusa/about_canon/newsroom?pageKeyCode=pressreldetail&docId=0901e02480ece04c)

The [Canon](https://www.trendhunter.com/trends/subjecttracking-4k-camera) EOS C300 Mark II is a new [professional 4K-equipped camera](https://www.trendhunter.com/trends/x2d-ii-100c). This camera is equipped with a Super 35-mm CMOS sensor and internal 4K recording.

The ability to shoot 10-bit 4K video internally is what makes the Canon EOS C300 Mark II really stand out. This is done at a speed of 410 megabytes per second thanks to all-new professional codec and dual CFast 2.0 card slots. 4K footage in broadcast and cinematic resolutions can be recorded onto the cards at 30 frames per seconds, while 4K RAW files can be simultaneously sent to an external recorder.

With this quality suite of features, it's clear that the Canon EOS C300 Mark II is targeted towards [serious filmmakers and broadcast producers](https://www.trendhunter.com/trends/boundaries-of-imaging-technology) willing to shell out a good buck -- $20,000 to be precise -- to get the highest quality footage possible.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 54% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography)

## Key Themes

### What Makes This Trend Stand Out

- **Internal 4K Recording:** The Canon EOS C300 Mark II's ability to shoot 10-bit 4K video internally presents an opportunity for disrupting the professional camera industry by offering high-quality footage without the need for external recorders.
- **Professional Codec:** The use of an all-new professional codec in the Canon EOS C300 Mark II opens up possibilities for disruptive innovation in the broadcast and cinematic industries, allowing for efficient and high-quality 4K footage recording at 30 frames per second.
- **Dual Cfast 2.0 Card Slots:** The inclusion of dual CFast 2.0 card slots in the Canon EOS C300 Mark II creates opportunities for disruptive innovation in the storage industry, providing a fast and reliable solution for recording and storing 4K footage.

### Sectors Adopting This

- **Professional Camera:** The Canon EOS C300 Mark II's internal 4K recording capability offers disruptive innovation opportunities within the professional camera industry, catering to filmmakers and broadcast producers who prioritize high-quality footage.
- **Broadcast:** The Canon EOS C300 Mark II's professional codec and internal 4K recording feature present disruptive innovation opportunities in the broadcast industry, enabling efficient and high-quality 4K footage recording for television and other media.
- **Cinematic:** The Canon EOS C300 Mark II's ability to shoot 10-bit 4K video internally provides disruptive innovation opportunities in the cinematic industry, allowing filmmakers to capture high-quality footage without the need for external recorders.

## Related on Trend Hunter

- [Subject-Tracking 4K Cameras](https://www.trendhunter.com/trends/subjecttracking-4k-camera.md)
- [Cinema-Quality Mirrorless Cameras](https://www.trendhunter.com/trends/canon-eos-r5-c-digital-camera.md)
- [Innovative AI-Autofocus Cameras](https://www.trendhunter.com/trends/canon-eos-r5-mark-ii.md)
- [Advanced Camera Announcements](https://www.trendhunter.com/trends/canon-unveils.md)
- [High-Performance Content Creator Cameras](https://www.trendhunter.com/trends/canon-eos-r50-v.md)
- [Pro-Grade Creator Camera Models](https://www.trendhunter.com/trends/blackmagic-cinema-camera-6k.md)
- [Compact 8K Cinema Cameras](https://www.trendhunter.com/trends/venice-2.md)
- [Cinema-Grade Digital Cameras](https://www.trendhunter.com/trends/red-komodox.md)
- [Assistive Mirrorless 4K Cameras](https://www.trendhunter.com/trends/mirrorless-4k-camera.md)
