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# Re-Invented Canned Meats
These Spam Treats Ditch the Can for a More Accessible Snacking Pouch

By Ady Floyd | Published 2015-10-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/canned-meats
References: [foodbeast](http://www.foodbeast.com/news/spam-bites/) & [dfw.cbslocal](http://dfw.cbslocal.com/2015/10/07/youve-waited-long-enough-spam-snacks-are-here/)

Spam has become an iconic brand that traditionally offers canned meats but recently unveiled its newest product -- Spam snacks. The fresh product will be hitting shelves this month to bring consumers a more convenient and accessible meat snack.

The new snacks are packaged in bright blue bags and are being labeled as "dried spam bites." There are a few different flavors of these meat chunks, which include bacon, teriyaki and classic.

The canned meats will still be available of course but the brand is now catering to a wider audience. Those with on-the-go lifestyles will find these Spam snacks and ideal mid-day treat. While the snacks will only be on shelves in specific locations such as Hawaii, the brand hopes to release the tasty treats on a global scale in the near future.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 22% | Activity: 31% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Reinvented Snacks:** The creation of new versions of traditional food items in snack form opens up opportunities for novel marketing and branding tactics.
- **Convenient Protein:** As consumers demand maximum efficiency in their daily lives, there is an opportunity to market protein supplements and snacks that can be easily packed and eaten on-the-go.
- **Branded Product Line Extension:** Companies can maximize profits by creating new products under their established brand that cater to existing and new consumer demographics.

### Sectors Adopting This

- **Packaged Foods:** Established brands can expand their product line by adapting their traditional offerings into snack-sized, portable portions to capitalize on changing consumer habits.
- **Meat Processing:** By adapting their meat products for snack-friendly packaging, meat processing plants and vendors can reach new markets that prioritize convenience and portability over traditional preparation methods.
- **Retail:** As companies seek to bring their reinvented products to new markets, the retail industry will play a crucial role in stocking and promoting these innovative snack items.

## Related on Trend Hunter

- [Crispy Cheese-Filled Pork Snacks](https://www.trendhunter.com/trends/spam-cheesy-fritters.md)
- [Spicy Umami Canned Meats](https://www.trendhunter.com/trends/spam-gochujang.md)
- [Fried Pork Product Patties](https://www.trendhunter.com/trends/spam-southern-fried-fritters.md)
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- [Snackable Tuna Tins](https://www.trendhunter.com/trends/bumble-bee-snackers.md)
- [Canned Vegan Meats](https://www.trendhunter.com/trends/canned-vegan-meats.md)
- [Korean-Style Canned Meats](https://www.trendhunter.com/trends/spam-korean-bbq-flavored.md)
- [Convenient Ready-to-Eat Pork Products](https://www.trendhunter.com/trends/pork-farms-products.md)
- [Canned Pork Poke Bowls](https://www.trendhunter.com/trends/spam-musubi-bowl-and-spam-musubi.md)
