# Full-Flavor Canned Cold Brews Three Coffee's Canned Beverages are Enhanced with Unique Flavors By Laura McQuarrie | Published 2023-05-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/canned-cold-brews References: [sprudge](https://sprudge.com/ready-to-drink-a-dazzling-world-of-flavors-from-three-coffee-207501.html) & [threecoffee](https://threecoffee.com/)  [Three Coffee's](https://www.trendhunter.com/trends/chicken-pot-pie-treat) canned cold brews are infused with creative flavors that put a refreshingly different spin on [ready-to-drink coffee](https://www.trendhunter.com/trends/second-cup-ready-to-drink-lattes). The brand's Marshmallow Latte was inspired by the Spanish latte but it was created to be lower in sugar and creamier than a regular iced latte. This versatile beverage is ready to be sipped straight from the can or transferred to a mug and heated for a comforting hot milk drink. Other inventive flavors from the brand include the energizing [Cold Brew Tonic](https://www.trendhunter.com/trends/fuzzee-coffee) and Cold Brew with Passion Fruit puree. Three Coffee also produces a tea-based Oolong Tea with Melon, which is carbonated like the rest of its uniquely flavorful beverages. This option was mindfully made for those consumers who prefer teas and lemonades. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 80% | Activity: 58% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Creative Canned Cold Brews:** As coffee consumption trends keep increasing, innovative and unique canned cold brew beverages which appeal to consumers' adventurous tastes and preferences represent disruptive innovation opportunities. - **Flavor Infused Ready-to-drink Coffee:** As consumers demand more options for their coffee beverages, adding creative flavors to cold brews for canned ready-to-drink coffee could be a disruptive innovation opportunity. - **Carbonated Tea-based Beverages:** As carbonation trends keep increasing, tea-based beverages should consider carbonation as a disruptive innovation opportunity. ### Industries Being Reshaped - **Beverage Industry:** As an industry that continuously evolves to keep up with consumer trends, producing unique and inventive canned cold brews and tea-based beverages represents a disruptive innovation opportunity. - **Ready-to-drink Coffee Industry:** As the demand for ready-to-drink cold brew coffee continues growing, innovative flavors and creative packaging offer a disruptive innovation opportunity. - **Tea Industry:** As consumers become increasingly interested in carbonated beverages, it represents an opportunity for the tea industry to create new carbonated tea-based options and experiment with creative flavors. ## Related on Trend Hunter - [Canned Nitro-Infused Cold Coffees](https://www.trendhunter.com/trends/nitroinfused-cold-coffee.md) - [Artisanal Ready-to-Drink Cold Brews](https://www.trendhunter.com/trends/bones-coffee-cold-brew-lattes.md) - [Frothy Canned Cold Brews](https://www.trendhunter.com/trends/draft-lattes.md) - [Premium Cold Brew Cans](https://www.trendhunter.com/trends/premium-cold-brew.md) - [Supercharged Canned Cold Brews](https://www.trendhunter.com/trends/unconform.md) - [Plant-Based Cold Brew Lattes](https://www.trendhunter.com/trends/plant-based-cold-brew-lattes.md) - [Expanded Ready-To-Drink Cold Brews](https://www.trendhunter.com/trends/readytodrink-cold-brew.md) - [RTD Organic Cold Brew Coffees](https://www.trendhunter.com/trends/organic-cold-brew-coffees.md) - [Honey-Sweetened Cold Brews](https://www.trendhunter.com/trends/honey-sweetened-cold-brews.md)