# Modern Cannabis Wellness Brands Irisas' Platform Boasts Advice on Wellness and Natural Oil Drops By Kalin Ned | Published 2018-12-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/cannabis-wellness1 References: [irisacannabis](https://www.irisacannabis.com/about/) The [cannabis wellness industry](https://www.trendhunter.com/trends/black-buddha-cannabis) is making enormous strides and accessible platforms like Irisa are leading the way to a more community-focused market. The category is being relentlessly explored by companies who are looking to provide consumers with a product that utilizes natural ingredients and offers a number of benefits. Irisa is identified as a group of "women leading a revolution to unleash the positive potential of the plant." The company is supported by [High Park Holdings Ltd](https://www.trendhunter.com/trends/high-ground-elixirs). What the brand offers to consumers is a selection of thoughtfully developed products that will enrich the beauty and relaxation routines of anyone. One of Irisa's [cannabis wellness offerings include oil drops](https://www.trendhunter.com/trends/ediblescom), whose contents are derived from the plant. The series has been designed to seamlessly "integrate with consumers' self-care rituals." ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 58% | Activity: 63% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Cannabis Wellness Industry:** Opportunity for companies to explore natural ingredients and offer diverse benefits in cannabis wellness products. - **Community-focused Market:** Creating accessible platforms that connect consumers and promote community engagement in the cannabis wellness industry. - **Integration with Self-care Rituals:** Developing cannabis wellness products that seamlessly fit into consumers' self-care routines. ### Where This Applies - **Cannabis Wellness:** Opportunity for companies to provide cannabis-based products using natural ingredients and curated benefits in the wellness industry. - **Beauty and Relaxation:** Innovating cannabis wellness products that enhance beauty and relaxation routines for consumers. - **Community Engagement Platforms:** Opportunity to develop accessible platforms that connect consumers within the cannabis wellness community. ## Related on Trend Hunter - [Cannabis-Powered Wellness Solutions](https://www.trendhunter.com/trends/dr-norms-wellness.md) - [Calming Cannabis Wellness Solutions](https://www.trendhunter.com/trends/sagely-naturals-products.md) - [Genderless Self Care Lines](https://www.trendhunter.com/trends/prohibition-wellness.md) - [Skincare Cannabis Brand Expansions](https://www.trendhunter.com/trends/now-melt.md) - [Functional Fruity Cannabis Beverages](https://www.trendhunter.com/trends/kelia.md) - [AI-Powered Cannabis Platforms](https://www.trendhunter.com/trends/aipowered-cannabis-platform.md) - [Women-Targeted Cannabis Retreats](https://www.trendhunter.com/trends/cannabis-retreat.md) - [Destigmatizing Cannabis Events](https://www.trendhunter.com/trends/destigmatizing-cannabis-events.md) - [Chewable Wellness Gummies](https://www.trendhunter.com/trends/cannaray.md)