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# Scratch-and-Sniff Canabis Stickers
Humboldt Seed Company's Packaging Shares the Scent of Cannabis

By Laura McQuarrie | Published 2022-12-13 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/cannabis-stickers
References: [thedieline](https://thedieline.com/blog/2022/12/12/humboldt-seed-company-announces-cannabis-scratch-n-sniff-stickers-on-packaging) & [humboldtseedcompany](https://humboldtseedcompany.com/)

![Scratch-and-Sniff Canabis Stickers](https://cdn.trendhunterstatic.com/thumbs/494/cannabis-stickers.jpeg)

With its packaging, [Humboldt Seed Company](https://www.trendhunter.com/trends/cypress-grove) helps to connect adults to the experience of different cannabis strains using [scratch-and-sniff cannabis stickers](https://www.trendhunter.com/trends/dog-training). These stickers for adults are made with ink that's infused with the terpenes from a particular strain that are extracted from the flower. As such, the packaging provides a preview of the prepackaged product inside, especially in states where consumers cannot smell the flower before they buy.

Adults can preview two strains from Burr’s Place (Orange CreamPop and [Blueberry](https://www.trendhunter.com/trends/codes-blueberry-gooey-cake-gummies) Muffin) and Nutter Budder from One Straw Farm using these stickers. Although the names of the products offer a hint as to what the flowers smell like, the stickers help to paint an even more vivid picture with visuals.

Leaflets with scratch-n-stickers are also being made available through retail locations.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 39% | Activity: 77% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Key Themes Behind This Trend

- **Aromatizing Cannabis Packaging:** By using scratch-and-sniff techniques infused with terpenes taken from different cannabis strains, companies can add an aromatic element to cannabis packaging.
- **Innovative Cannabis Packaging:** Innovative cannabis packaging, such as Humboldt Seed Company's scratch-and-sniff stickers, can provide consumers with a way to preview and experience different strains before purchase.
- **Enhanced Cannabis Purchasing Experience:** Using enhanced packaging techniques such as scratch-and-sniff stickers can provide customers with a more interactive and memorable purchasing experience.

### Where This Applies

- **Cannabis Retail:** Cannabis Retailers can leverage scratch-and-sniff packaging to differentiate their offerings and offer customers an enhanced sampling experience.
- **Printing and Labeling:** Printing and labeling companies can explore new products and techniques for creating scratch-and-sniff cannabis packaging that accurately reflects the terpene profiles of different cannabis strains.
- **Fragrance and Aromatherapy:** The fragrance and aromatherapy industry can explore opportunities in developing terpene-infused scents for use in cannabis packaging and other related products.

## Related on Trend Hunter

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- [Carnival-Style Cannabis Packaging](https://www.trendhunter.com/trends/pre-packaged-flower.md)
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- [Creatively Branded Cannabis Products](https://www.trendhunter.com/trends/green-dot-labs.md)
- [Curated Cannabis Sampling Experience](https://www.trendhunter.com/trends/cannabis-sampling.md)
- [Transparent Cannabis QR Codes](https://www.trendhunter.com/trends/veritas-fine-cannabis.md)
- [Unique Cannabis Packaging](https://www.trendhunter.com/trends/the-summer-6pack.md)
- [Sustainable Edible Pouches](https://www.trendhunter.com/trends/wyld.md)
