# Canine Subscription Services 'Dog Swag' Delivers Monthly Treats and Accessories for Your Dog By Katherine Pendrill | Published 2015-06-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/canine-subscription References: [kickstarter](https://www.kickstarter.com/projects/71235612/dog-swag-a-canadian-monthly-subscription-box-for-y?ref=category) & [facebook](https://www.facebook.com/dogswagbox?ref=bookmarks) 'Dog Swag' is a Canadian canine subscription service that will help you save time and money through monthly deliveries of high-quality [dog treats and toys](https://www.trendhunter.com/trends/barkbox-collection). Designed as an affordable way to test out new products and pet accessories, 'Dog Swag' is perfectly tailored for your favorite four-legged friend. For those who subscribe to the canine subscription service, 'Dog Swag' will deliver a surprise box of four to five items per month. Each item in the box is tailored to your dog's size, so that the treats and toys will be breed-appropriate. All of the treats are made from healthy and natural ingredients from North American suppliers, with straightforward labels so that you can be sure your dog is only eating the best ingredients. And it isn't just your pooch who will benefit from the service. Dog Swag also donates a portion of its proceeds to [animal shelters and rescue groups](https://www.trendhunter.com/trends/rare-breed1) to ensure that even more dogs are living happy and healthy lives. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 76% | Activity: 54% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### Key Themes Behind This Trend - **Canine Subscription Services:** Disruptive innovation opportunity: Explore personalized subscription services for other pet species such as cats or birds. - **Monthly Deliveries:** Disruptive innovation opportunity: Apply the monthly delivery model to other niches such as baby products or grooming supplies. - **Healthy and Natural Ingredients:** Disruptive innovation opportunity: Create subscription services with a focus on natural and organic products for human consumption. ### Where This Applies - **Pet Products:** Disruptive innovation opportunity: Develop innovative pet products that can be included in subscription boxes. - **E-commerce:** Disruptive innovation opportunity: Optimize the online shopping experience by offering personalized subscription services. - **Non-profit/animal Welfare:** Disruptive innovation opportunity: Create subscription services that donate a portion of proceeds to various charitable causes. ## Related on Trend Hunter - [Seasonal Dog Toy Subscriptions](https://www.trendhunter.com/trends/subscription-boxes-for-dogs.md) - [Subscription-Sourced Dog Foods](https://www.trendhunter.com/trends/hello-fresh.md) - [Personalized Book Subscription Services](https://www.trendhunter.com/trends/personalized-book-subscription-service.md) - [Dog-Friendly Gelatos](https://www.trendhunter.com/trends/gourmet-dog-food-topper.md) - [Brewery-Backed Dog Merchandise](https://www.trendhunter.com/trends/brewdog-1.md) - [Premium Canine Clothing](https://www.trendhunter.com/trends/the-dog-face.md) - [Jerky Subscription Boxes](https://www.trendhunter.com/trends/jerky-subscription-box.md) - [Monthly Litter Box Subscriptions](https://www.trendhunter.com/trends/litter-box-subscription.md) - [Pooch-Pampering Grooming Kits](https://www.trendhunter.com/trends/sniffle-likkit-inn-the-dog-house.md)