# Cane Sugar Soda Slushies The 7-Eleven FuFu Berry Cane Sugar Slurpee Kicks Off Summer By Michael Hemsworth | Published 2017-06-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cane-sugar-slurpee References: [chewboom](http://www.chewboom.com/2017/06/20/jones-soda-and-7-eleven-launch-new-fufu-berry-cane-sugar-slurpee/) Fans of [Jones Cane Sugar Sodas](https://www.trendhunter.com/trends/jones-zero-cola) will be delighted to hear about the new 7-Eleven FuFu Berry Cane Sugar Slurpee that's set to hit locations in the Pacific Northwest for a limited time. The new flavor joins the brand's impressive roster of [slushie flavors](https://www.trendhunter.com/trends/7eleven-slurpee-day) that are favored by patrons during the summer months for offering sweet, cool relief from the heat. The 7-Eleven FuFu Berry Cane Sugar Slurpee comes as a response to changing consumer taste preferences to keep the brand's signature product relevant amidst other foodie trends. The premium [Slurpee is crafted using cane sugar](https://www.trendhunter.com/trends/blue-diamond-almonds-cherry-slurpee) and brings the illusive Jones Cane Sugar Soda to the forefront of flavor options to enjoy at over 400 locations in the US this summer. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 16% | Activity: 5% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Cane Sugar Soda:** Disruptive innovation opportunity: Develop new cane sugar soda flavors to cater to changing consumer taste preferences. - **Slushie Flavors:** Disruptive innovation opportunity: Create unique and refreshing slushie flavors using premium ingredients. - **Premium Summer Beverages:** Disruptive innovation opportunity: Introduce high-quality summer beverage offerings to cater to the demand for premium and flavorful options. ### Where This Applies - **Beverage Manufacturing:** Disruptive innovation opportunity: Utilize cane sugar as a key ingredient in soda production to attract health-conscious consumers seeking natural sweeteners. - **Convenience Store:** Disruptive innovation opportunity: Enhance the slushie menu with premium and unique flavors to differentiate from competitors and attract summer customers. - **Food and Beverage Retail:** Disruptive innovation opportunity: Collaborate with soda brands to create exclusive and limited-time flavors for retail distribution to generate excitement among consumers. ## Related on Trend Hunter - [Summery Peach Candy Slushies](https://www.trendhunter.com/trends/peach-candy-lemonade-slurpee.md) - [Hibiscus-Infused Slushie Drinks](https://www.trendhunter.com/trends/hibiscus-lemonade-slurpee.md) - [Cookie-Cola Slushies](https://www.trendhunter.com/trends/cocacola-oreo-zero-sugar-slurpee.md) - [Frozen Flavor Sports Drinks](https://www.trendhunter.com/trends/replenish-slurpee-mixup-cherry-blue-raspberry.md) - [Carbonated Slushie Sodas](https://www.trendhunter.com/trends/nicols.md) - [Freshly Rebranded Frozen Drinks](https://www.trendhunter.com/trends/slurpee.md) - [Fruity Latin-Inspired Sodas](https://www.trendhunter.com/trends/fiesta-jones.md) - [Convenient Banana-Forward Frozen Desserts](https://www.trendhunter.com/trends/brrnana-slurpee.md) - [Frosty Refreshment Soda Flavors](https://www.trendhunter.com/trends/irnbru-xtra.md)