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# Seasonal Pecan Beers
Shiner Launched a Limited-Edition Candied Pecan Ale Made with Roasted Pecans

By Elena Rahman | Published 2022-02-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/candied-pecan-ale
References: [shiner](https://shiner.com/beer/candied-pecan)

![Seasonal Pecan Beers](https://cdn.trendhunterstatic.com/thumbs/471/candied-pecan-ale.jpeg)

[Shiner](https://www.trendhunter.com/trends/shiner-beers) launched a new limited-edition seasonal offering, the Candied Pecan Ale. The beer brand partnered with Millican Pecan Company in San Saba, Texas, to incorporate [roasted pecans](https://www.trendhunter.com/trends/snack-pecans) into its flavorful ale. Texas is known as the pecan capital of the world, and Shiner aims to insert the nut's delicious flavor into a warm-toned ale.

The brew features flavors of roasted nuts for a warm feel, ideal for the winter months. It also includes notes of vanilla, brown sugar, and caramel for a sweet finish. Shiner's new Candied Pecan Ale boasts 6% ABV. It complements warming comfort foods like steaming hot pretzels, cured meats, warm french fries, and more. The limited-edition beer will be available until the end of February.

Image Credit: Shiner

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 2% | Activity: 11% | Freshness: 11%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Seasonal Flavored Beers:** Breweries can explore the use of seasonal flavors, such as roasted pecans, to add variety and excitement to their product offerings.
- **Collaborations with Local Artisans:** Beer companies can collaborate with local artisans, such as pecan farmers, to add authentic and unique flavors to their products, while also supporting local communities.
- **Limited-edition Offering:** Creating limited-edition beers with unique flavor profiles can generate buzz and excitement among consumers, driving sales and brand loyalty.

### Who This Affects Most

- **Craft Beer Industry:** Craft beer breweries can explore the use of local, seasonal flavors and limited-edition releases to differentiate themselves in a crowded market and attract loyal customers.
- **Artisanal Food Industry:** Local food artisans, such as pecan growers, can collaborate with breweries to develop unique flavor profiles for exclusive beer offerings, expanding their customer base and revenue streams.
- **Retail Industry:** Retailers can take advantage of the popularity of seasonal and limited-edition beers to offer exclusive products to their customers, enhancing their offerings and driving sales.

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