# Functional Botanical Home Fragrances CandaScent Labs Offers Science-Backed Aromas for Self-Care By Elena Rahman | Published 2022-01-28 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/candascent-labs References: [candascent](https://candascent.com/)  CandaScent Labs is a woman-owned wellness brand that offers science-backed aromas formulated for health purposes. The brand offers [home fragrances free from synthetics](https://www.trendhunter.com/trends/caftari) and aroma enhancers derived from botanicals. The fragrance brand is expanding beyond its candle collection t introduce the Olfactory Wellness range. Thus far, the new collection includes Botanical Mists. CandaScent labs pioneered a functional aroma that works towards [reducing stress, boosting cognitive function](https://www.trendhunter.com/trends/mamajuju-by-vyrao), and fortifying immunity. The Botanical Mists also contain anti-inflammatory and antioxidant ingredients. The first mist in the collection is available in MOJO. MOJO is reminiscent of a forest bathing balsam and cypress aroma. The new range also includes the AMARE scent, which boasts a fresh and uplifting rose and mint aroma. Image Credit: CandaScent Labs ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 51% | Activity: 64% | Freshness: 11% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### Why This Trend Is Growing - **Functional Aromatherapy:** Brands can explore creating functional aromatherapy products, like CandaScent Labs' Olfactory Wellness range, that promote health benefits beyond just scent. - **Botanical Home Fragrances:** The trend towards using natural botanicals in home fragrance products, like CandaScent Labs' candles and mists, is on the rise as consumers prioritize natural and sustainable living. - **Science-backed Wellness Products:** The demand for wellness products backed by scientific research, demonstrated by CandaScent Labs' focus on scientifically formulated aromas for health purposes, will continue to grow among health-conscious consumers. ### Industries Being Reshaped - **Home Fragrance:** Home fragrance companies can develop products that incorporate natural botanicals, as seen in CandaScent Labs' candles and mists to appeal to consumers seeking sustainable and natural solutions. - **Wellness:** Wellness companies can create science-backed products that promote health benefits through natural ingredients and aromatherapy, as demonstrated by CandaScent Labs' Olfactory Wellness range. - **Aromatherapy:** Aromatherapy brands can expand their product lines by incorporating scientifically formulated scents, like CandaScent Labs' Olfactory Wellness range, that offer more targeted health benefits beyond just scent. ## Related on Trend Hunter - [Mood-Focused Sprays](https://www.trendhunter.com/trends/moodscentz-by-wizard-wellness.md) - [Plant-Powered Functional Fragrances](https://www.trendhunter.com/trends/vibrance-face-aura-mists.md) - [Functional Wellness-Promoting Fragrances](https://www.trendhunter.com/trends/allos.md) - [Functional Fragrance Collections](https://www.trendhunter.com/trends/functional-fragrance-collection.md) - [Functional All-Natural Fragrances](https://www.trendhunter.com/trends/biology-fragrances.md) - [Mood-Modulating Functional Fragrances](https://www.trendhunter.com/trends/aerway-functional-fragrance.md) - [Neuroscientifically Crafted Scented Candles](https://www.trendhunter.com/trends/neuroscientifically-crafted-scented-candles.md) - [Mood-Boosting Body Mists](https://www.trendhunter.com/trends/power-essence.md) - [Functional Artisanal Candle Collections](https://www.trendhunter.com/trends/artisanal-candle-collection.md)