# Premium Functional Outerwear The Canada Goose Spring 2020 Lookbook Highlights Versatile Pieces By Jana Pijak | Published 2020-01-31 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/canada-goose-spring-2020 References: [canadagoose](http://www.canadagoose.com) The Canada Goose Spring 2020 lookbook highlights premium and functional apparel that is designed for a variety of extreme weather situations. Known for its high-quality goose feather down, Canada Goose launches its latest range of outerwear that includes everything from the [rain-specific pieces](https://www.trendhunter.com/trends/pieces-for-rainy-days) to those appropriate for record-breaking low temperatures. Some notable items featured in the Canada Goose Spring 2020 lookbook are the brand's [Field](https://www.trendhunter.com/trends/field-general-82-2) Poncho and Salida Jacket -- ideal for rainy days -- along with the Hybridge Base Jacket, Ellison Jacket Fusion Fit and Wilmington [Pullover](https://www.trendhunter.com/trends/virgin-atlantic-sweater) that are designed for mild winter weather. Other pieces to note include the HyBridge ® Lite Vest that allows for easy layering along with the Elgin Full Zip Sweater that is designed with double knit Merino wool. The sweater also features a "water-resistant Arctic Tech® fabric" hood that ensures warmth and protection from the elements. Image Credit: Canada Goose ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 93% | Activity: 84% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What's Driving This Trend - **Premium Functional Outerwear:** Disruptive innovation opportunity: Develop advanced fabric technologies to enhance the functionality of outerwear in extreme weather conditions. - **Versatile Pieces:** Disruptive innovation opportunity: Create modular and customizable outerwear options that can adapt to different weather situations and climates. - **Layering Technology:** Disruptive innovation opportunity: Explore new techniques for efficient layering of clothing to maximize comfort and insulation in varying temperatures. ### Who This Affects Most - **Apparel Manufacturing:** Disruptive innovation opportunity: Develop sustainable and eco-friendly materials and production methods for premium functional outerwear. - **Outdoor Retail:** Disruptive innovation opportunity: Integrate smart technologies into outerwear and create a seamless online shopping experience for customers. - **Textile Technology:** Disruptive innovation opportunity: Explore advancements in fabric engineering and development to create high-performance materials for premium functional outerwear. ## Related on Trend Hunter - [Tactical Natural Clothing Collections](https://www.trendhunter.com/trends/snow-goose-by-canada-goose.md) - [Tactile Summer Capsules](https://www.trendhunter.com/trends/wild-horizon.md) - [Timeless Winter Outwear](https://www.trendhunter.com/trends/fall-and-winter-line.md) - [Limited-Edition Hood Trims](https://www.trendhunter.com/trends/hood-trim.md) - [Luxury Outwear Programs](https://www.trendhunter.com/trends/modernhaus-soho.md) - [Dragon-Inspired Luxury Coats](https://www.trendhunter.com/trends/dragoninspired-luxury-coats.md) - [High-Performance Waterproof Outdoor Collections](https://www.trendhunter.com/trends/waterproof-outdoor-collection.md) - [Tactical Weatherproof Fashions](https://www.trendhunter.com/trends/haven-fallwinter-2024-collection.md) - [Versatile Summer-Ready Fashion](https://www.trendhunter.com/trends/marmot-1.md)