# Technicolor Makeup Eye-Popping Color in 'Can You Feel It' for i-D Magazine Pre-Fall By Marissa Brassfield | Published 2009-08-31 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/can-you-feel-it-i-d-magazine-pre-fall References: [fashiongonerogue](http://www.fashiongonerogue.com/2009/08/can-you-feel-it-more-from-i-d-pre-fall-2009/) & [i-dmagazine](http://www.i-dmagazine.com/) 'Can You Feel It' in i-D Magazine's Pre-Fall issue is a stellar beauty editorial shot by Emma Summerton. Mathias van Hooff applies a rainbow of vibrant shimmery makeup to models Arlenis Sosa, Chanel Iman, Jourdan Dunn, and Sessilee Lopez for a shoot that is short but ever so sweet. With all of the drab recession fashion we're seeing for this fall and winter, it's good to know that at least those neutral outfits will be accented with a palette of colorful makeup! Check out the full 'Can You Feel It' editorial for i-D Magazine above. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 32% | Activity: 78% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Vibrant Makeup Trends:** Beauty companies can develop a new line of shimmery and bold makeup products to cater to the demand of consumers for vibrant cosmetics. - **Colorful Fashion Accents:** Clothing brands can integrate vibrant makeup with neutral clothing to create accent pieces that stand out in an increasingly drab fashion landscape. - **Bold Editorial Photography:** Photographers and publishers can explore the use of bright and shimmery makeup to create eye-catching and unique editorial content. ### Sectors Adopting This - **Cosmetics Industry:** The cosmetics industry can seize the opportunity to create and market bold and vibrant makeup products to cater to the growing demand for colorful cosmetics. - **Fashion Industry:** Fashion brands can keep up with the trend by offering clothing items that can be accentuated with bold and shimmery makeup products. - **Photography and Publishing Industry:** The photography and publishing industries can innovate in creating unique and imaginative editorial content by incorporating bold and colorful makeup. ## Related on Trend Hunter - [Digital Makeup Zines](https://www.trendhunter.com/trends/maczine.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Intricately Exquisite Beauty Collections](https://www.trendhunter.com/trends/christian-dior-summer-2025.md) - [Floral High-End Makeup Capsules](https://www.trendhunter.com/trends/camlia-futura.md) - [Color-Centric Makeup Experiences](https://www.trendhunter.com/trends/color-elfnalysis.md) - [High-End Holiday Makeup Capsules](https://www.trendhunter.com/trends/chanel-holiday-2025-makeup.md) - [Harmonious Eyeshadow Combinations](https://www.trendhunter.com/trends/palettes-of-beautifying-eye-trends.md) - [Clairvoyance-Inspired High-End Makeup Capsules](https://www.trendhunter.com/trends/clairvoyance-makeup.md) - [High-End Beauty Campaigns](https://www.trendhunter.com/trends/la-beaut-louis-vuitton-campaign.md)