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# Exclusive Hairy Textural Sneakers
adidas Introduces Two New Textural Campus 00 Sneaker Models

By Amy Duong | Published 2024-09-17 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/campus-00-1
References: [highsnobiety](https://www.highsnobiety.com/p/size-adidas-campus-sneakers/)

![Exclusive Hairy Textural Sneakers](https://cdn.trendhunterstatic.com/thumbs/545/campus-00-1.jpeg)

size? works in collaboration with [adidas](https://www.trendhunter.com/trends/tweed-samba) to unveil two new variations of the brand's Campus 00 sneaker models. Both of the shoes share the commonality of a [fuzzy texture throughout the upper](https://www.trendhunter.com/trends/pony-hair) with new hairy colorway options to join the roster this season ahead.

One of the shoes is finished in a chocolate brown palette and then complete with textural branding on the side nodding to the Three Stripes. It is rounded out by thick yellow laces securing the foot in place at the top. The second colorway is a more tonal finish with cream tones along the upper and sole unit -- this is complete with a muted pink hue for contrast at the laces and caramel tones at the Stripes.

Image Credit: size?

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 83% | Activity: 48% | Freshness: 29%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### What's Driving This Trend

- **Textural Fashion Footwear:** Innovative sneaker designs incorporating unique textures create fresh, tactile experiences for consumers.
- **Colorway Customization:** Customized color combinations in footwear enhance personal expression and cater to diverse aesthetic preferences.
- **Collaborative Product Lines:** Collaborations between brands like size? and adidas yield exclusive, limited-edition products that drive consumer demand.

### Who This Affects Most

- **Footwear Manufacturing:** Emerging textural elements in sneaker design are revolutionizing traditional shoe-making processes.
- **Fashion and Apparel:** The introduction of new sneaker textures and colorways is reshaping the fashion landscape with unprecedented diversity.
- **Retail and E-commerce:** Exclusive collaborations and unique product releases incentivize consumers to explore niche retail channels for limited-edition items.

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