# Colorful Camoflauge Sportswear BAPE and adidas Launch the First CAMO adicolor Collection For FW18 By Amy Duong | Published 2018-08-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/camo-adicolor References: [highsnobiety](https://www.highsnobiety.com/p/bape-adidas-originals-adicolor-fw18/) & [bape](https://bape.com/index/) Japanese streetwear imprint [BAPE](https://www.trendhunter.com/trends/bape-and-adidas) works in collaboration with sportswear label adidas on its first-ever collaborative CAMO adicolor series for the Fall/Winter 2018 season. The new range sees [BAPE's iconic 1st CAMO design](https://www.trendhunter.com/trends/legacy-camo-shark) print all throughout the pieces. The series is comprised of track pants, matching track tops, and t-shirts -- all of which are offered in four tonal camo colorway options. There is a selection of either green, blue, black, and red, all of which boast the BAPE design print all over alongside co-branding details. Some of the co-branded touches include [adidas' signature trefoil logo](https://www.trendhunter.com/trends/song-for-the-mute-adidas), the three striped sleeves, and the APE HEAD motif by BAPE. The first BAPE x adidas CAMO adicolor collection will be available to shop beginning July 28th online. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 36% | Activity: 25% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Why This Trend Is Growing - **Collaborative Streetwear Collections:** The collaboration between BAPE and adidas showcases the trend of streetwear brands partnering with sportswear labels to create unique and attention-grabbing collections. - **Iconic Print Designs:** The use of BAPE's iconic 1st CAMO design print throughout the collection highlights the trend of incorporating recognizable and distinctive prints in fashion. - **Tonal Camouflage Colorways:** The four tonal camo colorway options in the collection reflect the trend of using different color variations within camouflage patterns to create vibrant and eye-catching designs. ### Industries Being Reshaped - **Streetwear:** The collaboration between BAPE and adidas demonstrates the potential for streetwear brands to expand their reach and appeal by partnering with well-established sportswear labels. - **Sportswear:** The collaboration with BAPE allows adidas to tap into the streetwear market and offer consumers unique and highly sought-after designs. - **Fashion Retail:** The release of the BAPE x adidas CAMO adicolor collection presents an opportunity for fashion retailers to attract customers with limited edition, high-demand collaborative releases. ## Related on Trend Hunter - [Camo-Patterned Collaborative Sneakers](https://www.trendhunter.com/trends/bape-and-adidas.md) - [Blue Camo Streetwear](https://www.trendhunter.com/trends/bape-x-ovo-1.md) - [Camo Sport Streetwear](https://www.trendhunter.com/trends/cr-life-collection.md) - [Football Capsule Collections](https://www.trendhunter.com/trends/adidas-originals-x-bape.md) - [Culturally Inspired Fall-Ready Streetwear](https://www.trendhunter.com/trends/connect-with-people.md) - [Urban Alpine Apparel](https://www.trendhunter.com/trends/bape-by-kazuki-kuraishi.md) - [Camo-Print Colorful Skate Shoes](https://www.trendhunter.com/trends/bape-and-vans.md) - [Technical Streetwear Series](https://www.trendhunter.com/trends/brain-dead-adidas.md) - [Reimagined Signature Militaristic Streetwear](https://www.trendhunter.com/trends/bape-and-alpha-industries.md)