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# Eclectic Antique Shop Photography
Camisando 2012 F/W Look Book Boasts Daring Prints & Vintage Sets

By Trenton Millar | Published 2012-07-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/camisando
References: [glltn](http://glltn.com/blog/2012/07/caminando-fw-2012-collection-lookbook/) & [caminando.jp](http://www.caminando.jp/collection/fw.html)

Playful and eclectic, yet rich and classic, this series of photos from the Camisando Fall/Winter 2012 look book captures the technical and playful personality of the brand.

The Camisando 2012 look book is shot in what looks like a hunting cabin that is owned by an antique collector. The rich character of the wood paneling and hunting accessories is juxtaposed with [whimsical additions](https://www.trendhunter.com/trends/roger-vivier-holiday-2025), like a Yoda statue. This juxtaposition matches that of the styling, which mixes classic cuts and preppy looks with [fun patterns and pops of color](https://www.trendhunter.com/trends/4ccccees-x-mietis).

The [Japanese shoe brand](https://www.trendhunter.com/trends/rahul-mishra), which started in 2008, has grown to become an internationally sold brand in just a short time. Each of its shoes are hand-crafted -- no machines allowed. The brand aims to take basics and upgrade them into fashion-forward styles.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 46% | Activity: 29% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Eclectic Photography:** There is a growing trend towards capturing eclectic and whimsical imagery that combines classic elements with playful touches.
- **Vintage Sets:** Utilizing vintage sets and locations in photo shoots is becoming popular, adding a unique and nostalgic atmosphere to the visuals.
- **Playful Fashion:** The trend of incorporating fun patterns and pops of color into classic and preppy looks is gaining popularity in the fashion industry.

### Where This Applies

- **Fashion:** Fashion brands can explore incorporating eclectic photography techniques and vintage sets to create unique and eye-catching look books.
- **Photography:** Photographers can capitalize on the demand for capturing playful and whimsical imagery, exploring techniques and locations that evoke a sense of nostalgia.
- **Antiques:** Antique collectors and sellers can collaborate with fashion brands and photographers to offer their unique spaces as sets for creative and visually compelling shoots.

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