# Desert-Ready Boho Fashion The Laid-Back Camille Rowe Stars in ‘Duel au Soleil’ for Ell By | Published 2013-06-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/camille-rowe References: [visualoptimism.blogspot](http://visualoptimism.blogspot.ca/2013/06/duel-au-soleil-camille-rowe-by-dan-king.html) & [elle.fr](http://www.elle.fr/Mode) The latest editorial for Elle France, titled ‘Duel au Soleil,’ stars both stunning boho ensembles and the carefree model, Camille Rowe. Each ensemble featured throughout this editorial showcases long, [flowing garments in pale, earthy tones](https://www.trendhunter.com/trends/marie-oliver), combined with aristocratic masculine hats. One dress is a white lace garment that drapes softly down to the ground. To make it more casual, a leather belt loops around its middle, while a thick, black shawl hangs over Rowe’s shoulders. To complete the outfit, a black bowler hat rests jauntily on Rowe’s head. This ensemble is a lighthearted combination of both masculine and [feminine fashion](https://www.trendhunter.com/trends/wild-rose-sparrow). The resulting look, combined with the desert backdrop, feels almost like the combination of a cowboy and a female homestead owner from the frontier. With this editorial, Elle France has demonstrated that typically [masculine and feminine styles](https://www.trendhunter.com/trends/contemporary-femininity) can be combined to create modern looks that are both flattering and visually striking. Perhaps female fashion will continue to be masculinized from the runway to the department store. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 70% | Activity: 39% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Boho-feminine Fusion:** The fusion of traditionally masculine and feminine styles present an opportunity for modern, visually striking looks. - **Earthy Tones and Flowing Garments:** The use of pale, earthy tones and flowing garments present a trend toward relaxed, comfortable fashion. - **Desert-inspired Fashion:** The use of the desert backdrop in fashion photography may inspire a trend toward desert-inspired fashion. ### Where This Applies - **Fashion:** The fashion industry may see innovation opportunities in the fusion of traditionally masculine and feminine styles to create new and unique looks. - **Photography:** The photography industry may see opportunities as the use of natural landscapes - like the desert - may become a trend in fashion photography. - **Retail:** The retail industry could capitalize on the trend of flowing garments and earthy tones to appeal to customers seeking relaxed and comfortable fashion. ## Related on Trend Hunter - [Desert-Inspired Fashion Collections](https://www.trendhunter.com/trends/rudsak-ss25-collection.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Reprised Fall Apparel Capsules](https://www.trendhunter.com/trends/shein-reimagines-autumnal-fashion.md) - [Australian Linen Garment Capsules](https://www.trendhunter.com/trends/nomad-the-label.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Luxury Resort Apparel Collections](https://www.trendhunter.com/trends/auteurs-resort-2025-collection.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Cowboy-Inspired Runways](https://www.trendhunter.com/trends/louis-vuitton-fw-2024.md)