# Malleable POV Pocket Cameras The Conceptual 'CAMEY' Camera Allows for Impromptu Captures By Michael Hemsworth | Published 2021-05-27 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/camey-camera References: [yankodesign](https://www.yankodesign.com/2021/05/25/this-compact-flexible-ai-enabled-camera-is-the-edc-of-the-camera-world/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+yankodesign+%28Yanko+Design+-+Form+Beyond+Function%29) The conceptual 'CAMEY' camera has been designed by SangHyeon Na as a piece of photography equipment for avid shutterbugs looking to capture their daily lifestyle for sharing with friends and family alike. The camera is characterized by its [malleable design](https://www.trendhunter.com/trends/camera-1) that can be easily bent into a number of different orientations to help it be easily stored or used throughout the day. The camera also features a high-quality lens that will capture images and video with precision. The conceptual 'CAMEY' camera is imagined in a number of [different color options](https://www.trendhunter.com/trends/chamera) to choose from and also features a GPS-enabled design that will help users to easily categorize their photography via their smartphone. A [built-in clip](https://www.trendhunter.com/trends/clips-camera) allows for easily attaching the camera onto a belt loop, bag or keychain. ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 98% | Activity: 96% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography) ## Key Themes ### What's Driving This Trend - **Malleable Camera Design:** There is an opportunity to disrupt the camera industry by creating more flexible design options for photography equipment, like the malleable CAMEY camera. - **GPS Integration in Cameras:** Integrating GPS technology into cameras could change the way photographs are catalogued and shared, as demonstrated by the GPS-enabled CAMEY camera. - **Social Media-focused Cameras:** There is a possibility to create cameras specifically for social media sharing, similar to the way the CAMEY camera captures daily lifestyle shots for immediate sharing with friends and family. ### Who This Affects Most - **Photography Equipment Manufacturing:** Companies in the photography equipment manufacturing industry could benefit from exploring more flexible, GPS-enabled camera designs like the CAMEY camera. - **Consumer Electronics Retail:** Consumer electronics retailers could capitalize on the trend of social media-focused cameras and offer cameras designed specifically for immediate sharing, like the CAMEY camera. - **Social Media Platforms:** Social media platforms could explore partnerships with camera manufacturers to create cameras that are optimized for their platform, like the CAMEY camera is optimized for social media sharing. ## Related on Trend Hunter - [Dedicated Content Creator Cameras](https://www.trendhunter.com/trends/instapocket.md) - [Modular Point-and-Shoot Cameras](https://www.trendhunter.com/trends/modular-camera.md) - [Pebble-Shaped Vlogging Cameras](https://www.trendhunter.com/trends/kyu-camera.md) - [Point-and-Shoot-Inspired Action Cams](https://www.trendhunter.com/trends/sony-cybershot.md) - [Sculptural Pebble-Shaped Cameras](https://www.trendhunter.com/trends/ditto-camera-concept.md) - [Artistic Photography Instant Cameras](https://www.trendhunter.com/trends/moir-21-instant-film-camera.md) - [Blockish Multipurpose Action Cams](https://www.trendhunter.com/trends/microsoft-lumia-action-cam.md) - [Pebble-Shaped Effortless Cameras](https://www.trendhunter.com/trends/kyu.md) - [DSLR-Like Vlogging Cameras](https://www.trendhunter.com/trends/vlogger-camera.md)