# Season-Specific Snapshots The Call It Spring Photoshoot Features Up and Coming Looks By Jordy E | Published 2013-02-12 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/call-it-spring References: [mode.newslicious.net](http://www.mode.newslicious.net/2013/02/call-it-spring-heidi-mount-by-lee.html) & [elle.ru](http://www.elle.ru) The Elle Russia Call It Spring editorial will be placed within the February 2012 edition of the publication. Model Heidi Mount worked with the seasonal theme of the production as she sported [bright airy apparel](https://www.trendhunter.com/trends/vowels-1), pieces that will certainly be essential during the coming March, April and May months. Stylist Daria Anichkina pulled off this [season-specific production](https://www.trendhunter.com/trends/y3-ss26) by way of silk red-hued trench coats, technicolor fur coats, checkered dresses, animal print peplum tops and tight two piece blue suits. While these outfits are appropriate for the coming warm weather, they nonetheless shake up the [typical spring lot](https://www.trendhunter.com/trends/reimagined-icons) as they feature vibrant colors, in your face patterns and seductive cuts. Anichkina has at the same time remained true to the world's top current collections. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 75% | Activity: 47% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Season-specific Apparel:** Opportunities exist for designers to innovate further with season-specific styles that add vibrant colors, in-your-face patterns and bold cuts. - **Up-and-coming Looks:** Aspiring models and photographers can create their own trend by blending new fashion styles with the classics. - **Vibrant Themed Photo Shoots:** There is a growing niche for themed photo shoots that showcase the latest seasonal trends in big fashion publications. ### Who This Affects Most - **Fashion Industry:** Industry players can leverage upcoming fashion trends to create new lines that cater to the upcoming seasons. - **Photography Industry:** New opportunities exist for aspiring photographers to create vivid and inspired fashion shoots that showcase the latest seasonal styles. - **Publishing Industry:** Publishing houses can feature interesting fashion spreads that blend modern and classic styles for their readers. ## Related on Trend Hunter - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Transitional Spring Collections](https://www.trendhunter.com/trends/splendid-srping-2025.md) - [Spring Fashion Blooms](https://www.trendhunter.com/trends/reformation-spring-2025.md) - [Seasonal Change Spring Fashion](https://www.trendhunter.com/trends/transition-collection.md) - [Feminine Spring Apparel Collabs](https://www.trendhunter.com/trends/femininity-in-bloom.md) - [Seasonally Appropriate Footwear Capsules](https://www.trendhunter.com/trends/petals-pearls.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Playful Spring-Forward Statements](https://www.trendhunter.com/trends/marc-jacobs-charm-collection.md) - [Bohemian Accessory Collections](https://www.trendhunter.com/trends/call-it-spring-raffia-and-cork.md)