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# Ride-Hailing Favoriting Features
Uber Will Let California Users Select Their Favorite Drivers

By Daniel Johnson | Published 2020-01-10 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/california-users
References: [hypebeast](https://hypebeast.com/2020/1/uber-california-passengers-choose-favorite-drivers) & [uber](https://www.uber.com/en-CA/newsroom/)

[Uber](https://www.trendhunter.com/trends/safety-tools-1) will now let California users select preferred drivers on the [ride-hailing platform](https://www.trendhunter.com/trends/uber-and-turo). The new abilities for California users come as a result of legislative changes in the area pertaining to contract workers. After a user has given a driver a rating of five stars, they will then have the option to add that driver into their favorites. Following that, when users book a ride they will have the ability to choose from the list of their favorite drivers.

Uber is also enacting other changes to the platform for users in California, including displaying a [price range instead of the price](https://www.trendhunter.com/trends/uber-prepaid-passes) that a ride will be. Uber spoke about the new changes to the platform and stated, "These changes may take some getting used to.”

Image Credit: Shutterstock

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 10% | Activity: 10% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Driver Preference:** Uber allowing users to select their favorite drivers presents an opportunity for personalized and consistent ride experiences.
- **Legislation-driven Innovation:** Legislative changes in California have prompted Uber to introduce new features and adapt to new regulations, demonstrating the potential for disruptive innovation driven by regulations.
- **Enhanced Customization:** The option to choose favorite drivers and the display of a price range give users more control and customization, opening up chances for innovative personalization features in other industries.

### Sectors Adopting This

- **Ride-hailing:** The ride-hailing industry can explore similar driver preference features to enhance user experiences and build stronger driver-passenger relationships.
- **Technology:** Technology companies can leverage legislative changes as catalysts for innovation, creating solutions that address compliance requirements and user demands simultaneously.
- **Transportation:** The transportation industry can examine Uber's customization approach to enhance user satisfaction and loyalty, revolutionizing the way people book and experience rides.

## Related on Trend Hunter

- [Accessible Ride App Safety-Tools](https://www.trendhunter.com/trends/safety-tools-1.md)
- [Privacy-Focused Uber Features](https://www.trendhunter.com/trends/industryfirst-privacy-features.md)
- [Gender-Based Rideshare Features](https://www.trendhunter.com/trends/lyft-4.md)
- [Rideshare Security Features](https://www.trendhunter.com/trends/uber-audio-recording.md)
- [Flexible User-Centric Rideshares](https://www.trendhunter.com/trends/careem-1.md)
- [Auditory Rideshare Safety Updates](https://www.trendhunter.com/trends/new-uber-safety-features.md)
- [Assistance Dog-Focused Rideshares](https://www.trendhunter.com/trends/accommodating-passangers.md)
- [Bid-Based Ride Hailing Services](https://www.trendhunter.com/trends/indrive.md)
- [Comfort-Focused Business Features](https://www.trendhunter.com/trends/uber-3.md)
