# Decadent Hybrid Desserts The Cake Batter Cinnamon Roll Recipe is Oozing With Indulgence By Jaime Neely | Published 2011-06-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cake-batter-cinnamon-roll References: [howsweeteats](http://www.howsweeteats.com/2011/03/cake-batter-cinnamon-rolls/) & [howsweeteats](http://www.howsweeteats.com/) Waking up in the morning is never as an easy or enjoyable feat, but if I were to be fed a cake batter cinnamon bun each time I crawled out of bed, I'm sure it would seem less daunting. The cake batter cinnamon roll recipe, featured on the food blog How Sweet it Is, is something around which I have difficulty wrapping my head. Cinnamon buns are positively divine on their own, so I am wondering how it is possible to create something even more mouthwatering. This recipe says it all. The best part about the cake batter cinnamon roll recipe is that it doesn't require a truckload of additional steps or skills within the kitchen. The recipe follows a standard [cinnamon bun recipe](https://www.trendhunter.com/trends/cinnabon-5) but includes three-fourths of a [vanilla cake mix](https://www.trendhunter.com/trends/cinnamon-swirl-coffee-cake-mix) in the list of ingredients. Topped with vibrant sprinkles and dripping with cavity-inducing icing, this cake batter cinnamon roll recipe will have anyone out of bed in no time! **Implications** - A simple way to garner the attention of a wide audience of consumers is by creating a hybrid of popular products. By combing a variety of favored tastes or preferences, businesses will benefit by providing consumers with new experiences and feelings. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 53% | Activity: 72% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Hybrid Desserts:** Combining popular flavors or desserts to create new experiences can be a hit with consumers. - **Upgraded Classics:** Giving traditional recipes a unique twist is a way to attract attention and create excitement around a product. - **Indulgent Snacking:** Consumers are willing to splurge on decadent snacks that provide them with a feeling of indulgence. ### Sectors Adopting This - **Food and Beverage:** The food and beverage industry can create innovative new products by experimenting with different flavors and combinations. - **Bakery:** Bakeries can create unique twists on classic recipes to differentiate themselves and attract new customers. - **Confectionery:** Confectionery companies can capitalize on the trend of indulgent snacking and hybrid desserts by creating innovative new products. ## Related on Trend Hunter - [Brunch-Themed Cinnamon Roll Menus](https://www.trendhunter.com/trends/cinnaholic-brunchinspired-menu.md) - [Soft-Baked Cinnamon Roll Cookies](https://www.trendhunter.com/trends/pillsbury-cinnamon-roll-cookies.md) - [Influencer-Approved Cinnamon Rolls](https://www.trendhunter.com/trends/the-king-of-dallas-roll.md) - [Popping Candy Cinnamon Rolls](https://www.trendhunter.com/trends/cinnabon-x-warheads.md) - [Cinnamon Roll-Flavored Baked Goods](https://www.trendhunter.com/trends/cinnabon.md) - [Cinnamon Bun-Flavored Drink Syrups](https://www.trendhunter.com/trends/cinnabon-cinnamon-roll-syrup.md) - [Tangy Lemon Cinamon Rolls](https://www.trendhunter.com/trends/lemonberry-crunch-roll.md) - [Cinnamon Roll Muffin Mixes](https://www.trendhunter.com/trends/muffin-kit.md) - [Cinnamon Roll-Inspired Cookies](https://www.trendhunter.com/trends/cinnamon-roll-cookie.md)