# Indulgent Caffeinated Snacks
Power Up Foods' Health-Focused Products Provide a Daily Energy Boost

By Kalin Ned | Published 2023-01-11 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/caffeinated-snacks1
References: [powerupfoods](https://powerupfoods.com/)

![Indulgent Caffeinated Snacks](https://cdn.trendhunterstatic.com/thumbs/496/caffeinated-snacks1.jpeg)

Power Up Foods—or PUFs, for short—is a BIPOC-founded brand that specializes in health-focused caffeinated snacks that are simultaneously an indulgent treat. The recipes are fully vegan, gluten-free, and free of refined sugar. The brand is based in Austin, Texas, and was founded by Ilene Chen.

Power Up Foods' range of caffeinated snacks consists of Double Chocolate Brownies, Coconut Chocolate Chip Cookies, and Chocolate Chip Energy Bites. Each pack contains about 95 mg of caffeine derived from green tea. The treats are formulated to provide an energy boost and sustain focus without the jitters.

PUFs' product is ideal for the on-the-go lifestyle and it comes in playful, vibrant packaging that is sure to capture the attention of consumers on the shelf.

Image Credit: Power Up Foods