# Caffeinated Breakfast Cereals This Healthy Cereal Features an Energy-Boosting Twist By Katherine Pendrill | Published 2015-09-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/caffeinated-breakfast References: [thinkgeek](http://www.thinkgeek.com/stuff/41/spazztroids.html) 'Cap'n Buzz's Spazztroids' is the world's only caffeinated breakfast cereal. For many consumers, a cup of coffee provides the energy they need to tackle their day. This tasty cereal provides a new way for consumers to get their daily caffeine fix. Cap'n Buzz's Spazztroids is a tasty breakfast cereal that contains the same amount of caffeine as one and a half cups of strong coffee. The cereal comes in whimsical space shapes and has a sweet taste similar to that of other sugary breakfast cereals. Despite the ultra-sweet taste, the cereal is high in healthy vitamins and minerals such as iron, folic acid and vitamin B12. The tasty cereal provides a unique way for consumers to get their caffeine fix without the need to chug a cup of coffee. The caffeinated breakfast cereal is an excellent alternative for consumers who want a boost of energy, but don't enjoy drinking caffeinated beverages. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 33% | Activity: 44% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Caffeinated Breakfast Foods:** Innovative food products that incorporate caffeine as an added feature offer a unique way for consumers to get their caffeine fix. - **Functional Breakfast Cereals:** Cereals that provide a health benefit beyond basic nutrition offer an opportunity for differentiation and added value. - **Alternative Energy Sources:** Alternative sources of energy, such as caffeine and other natural stimulants, provide a disruptive opportunity to provide new options for energy consumption. ### Industries Being Reshaped - **Food and Beverage:** The food and beverage industry can benefit from exploring ways to incorporate functional, innovative ingredients into their offerings, such as caffeine-infused cereals. - **Health and Wellness:** The health and wellness industry can benefit from exploring ways to incorporate alternative sources of energy, such as caffeine and natural stimulants, into their products in a safe and healthy way. - **Retail:** Retailers can benefit from offering unique, innovative products such as caffeinated breakfast cereals to attract new customers and differentiate themselves from competitors. ## Related on Trend Hunter - [Carbonated Morning-Starting Energy Drinks](https://www.trendhunter.com/trends/c4-energy-cereal-killer.md) - [Zero-Sugar Creatine Cereals](https://www.trendhunter.com/trends/man-cereal.md) - [Chocolate Cereal Milk Lattes](https://www.trendhunter.com/trends/canned-lattes.md) - [Caffeinated Chocolate Brownies](https://www.trendhunter.com/trends/energizing-brownies.md) - [Cocktail-Inspired Energy Drinks](https://www.trendhunter.com/trends/better-buzz-coffee-roasters.md) - [Energy-Boosting Caffeinated Chips](https://www.trendhunter.com/trends/caffeinated-chips.md) - [Protein-Rich Low-Sugar Cereals](https://www.trendhunter.com/trends/brave-super-hoops.md) - [Breakfast-Inspired Beverage Items](https://www.trendhunter.com/trends/new-cereal-drinks.md) - [RTD Sparkling Iced Coffees](https://www.trendhunter.com/trends/fuzzee-coffee.md)