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# Desert Outdoor Art
Cadillac Ranch

By Cowbag | Published 2008-09-18 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/cadillac-ranch-random-art-project-in-middle-of-desert
References: [odditycentral](http://www.odditycentral.com/pics/cadillac-ranch.html) & [roadsideamerica](http://www.roadsideamerica.com/story/2220)

This strange outdoor art project takes place in the middle of the desert, and is comprised of ten half-buried Cadillacs covered in graffiti. These cars are known as the [Cadillac Ranch](https://www.trendhunter.com/trends/cadillac-of-reservations), founded in 1974 by members of an art collective called Ant Farm.

The cars date from 1949 to 1963 and symbolize a number of evolutions of the car line. Like the pyramids, the cars are also tilted towards the west.

I would love to see a UK version--I have a Triumph Herald that just snapped in two if anyone wants it (seriously).

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 5% | Activity: 2% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern)

## Key Themes

### Key Themes Behind This Trend

- **Outdoor Art Installations:** Discover opportunities for unique and unconventional outdoor art installations in various settings.
- **Graffiti Culture:** Tap into the growing popularity of the graffiti culture and explore its influence on art and design.
- **Artistic Collaboration:** Encourage collaboration between artists and art collectives to create large-scale and interactive art projects.

### Where This Applies

- **Tourism and Travel:** Incorporate outdoor art installations as attractions to drive tourism and enhance visitor experiences.
- **Automotive:** Explore partnerships between car companies and artists to create branded art installations that promote both creativity and the brand.
- **Fine Arts and Galleries:** Embrace graffiti as a legitimate art form and showcase graffiti-inspired artwork in galleries to attract a new audience and challenge traditional notions of art.

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