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# Upscale Shopping Coupes
The Cadillac ELR Saks Fifth Avenue is Perfect for Fashionistas

By Michael Hines | Published 2013-11-11 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/cadillac-elr-saks-fifth-avenue
References: [carbuzz](http://www.carbuzz.com/news/2013/11/10/Caddy-ELR-Saks-5th-Avenue-Edition-is-90k-7717064/) & [autoblog](http://www.autoblog.com/2013/11/08/cadillac-elr-saks-fifth-avenue-edition-official/)

Fashionistas and gearheads now have one more thing in common with the recent unveiling of the Cadillac ELR Saks Fifth Avenue. The [luxury American automaker](https://www.trendhunter.com/trends/cadillac-2026-electric-vehicle) and iconic department store have teamed up to release a special version of Cadillac's [plug-in hybrid](https://www.trendhunter.com/trends/ace-classic-electric). What makes the ELR Saks Fifth Avenue so special? For starters, the car will feature exclusive [White Diamond](https://www.trendhunter.com/trends/police-scooter) paint and will come with a souped-up 240-volt charging station that is professionally installed.

The aforementioned charging station comes complete with a concierge service staffed by folks Cadillac says are "trained in white-glove customer care." These upscale technicians function outside of dealerships and provide advice on everything from battery care to scheduled maintenance. All of this fanciness comes at a cost, of course. The Cadillac ELR Saks Fifth Avenue sells for $89,500 and only 100 will be available.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 48% | Activity: 22% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Collaborations:** There is an opportunity for luxury collaborations between high-end fashion brands and luxury automakers to create exclusive products for affluent consumers.
- **Personalized Charging Station Services:** Offering personalized charging station services staffed by trained technicians outside of dealerships could be an innovative service for upscale electric vehicle owners.
- **Limited Edition Electric Vehicles:** Limited edition versions of electric vehicles with exclusive features could be a trend that appeals to affluent consumers looking for unique and luxurious transportation options.

### Sectors Adopting This

- **Luxury Automotive:** Luxury automakers have an opportunity to collaborate with high-end fashion brands to create exclusive products for affluent consumers.
- **Electric Vehicle Charging Services:** Companies that offer personalized charging station services staffed by trained technicians outside of dealerships could differentiate themselves in the electric vehicle market.
- **High-end Fashion Retail:** High-end fashion retailers can partner with luxury automakers to offer exclusive versions of electric vehicles that appeal to affluent consumers looking for unique and luxurious transportation options.

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