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# Creamy Non-Bitter Dark Chocolates
The Cadbury Darkmilk Chocolate is Blended with Milk Chocolate

By Michael Hemsworth | Published 2018-08-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cadbury-darkmilk
References: [foodbev](https://www.foodbev.com/news/cadbury-launches-darkmilk-chocolate-flavour-in-the-uk/) & [cadbury](https://www.cadbury.co.uk)

Dark chocolate has a distinctly bitter flavor profile that is loved by some and hated by others, so the new [Cadbury](https://www.trendhunter.com/trends/cadbury-bars) Darkmilk chocolate bar has been unveiled by the brand in the UK as a treat that is something of a hybrid alternative.

Made with a mixture of [dark and milk chocolate](https://www.trendhunter.com/trends/excellence-fusion), the candy bar contains 40% cocoa solids along with 14% milk solids to make it applicable for consumers in the UK who aren't fans of traditional dark chocolate. The candy bar has a distinctly creamy flavor that is balanced and bold, and comes in both 'Original' and 'Roasted Almond' flavor varieties to suit different preferences.

The Cadbury Darkmilk chocolate bars will be available for purchase in September from [Tesco](https://www.trendhunter.com/trends/choccy-bars) locations.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 35% | Activity: 14% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Blended Chocolate:** Opportunity for creating new chocolate products by blending different types of chocolates to cater to different tastes.
- **Hybrid Alternatives:** Opportunity to develop hybrid products that combine qualities of different categories to appeal to a wider consumer base.
- **Balanced Flavor Profiles:** Opportunity for creating snacks with balanced and bold flavors that can attract consumers who desire a new taste experience.

### Industries Being Reshaped

- **Chocolate Industry:** Disruptive innovation opportunity in the chocolate industry by introducing new blended chocolate products.
- **Confectionery Industry:** Opportunity for confectionery companies to diversify their product offerings by introducing hybrid alternatives to traditional chocolates.
- **Snack Industry:** Opportunity for snack companies to tap into the market by offering snacks with balanced and bold flavor profiles that stand out from competitors.

## Related on Trend Hunter

- [Modernized Dark Chocolates](https://www.trendhunter.com/trends/cadbury-bournville.md)
- [Textural Premium Candy Bars](https://www.trendhunter.com/trends/cadbury-bars.md)
- [Texturally Chunky Candy Bars](https://www.trendhunter.com/trends/cadbury-dairy-milk-more.md)
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- [Textural Low-Sugar Candy Bars](https://www.trendhunter.com/trends/cadbury-dairy-milk-fruitier-nuttier1.md)
- [Nutty Low-Sugar Chocolates](https://www.trendhunter.com/trends/cadbury-dairy-milk-fruitier-nuttier.md)
- [Low-Calorie Chocolate Nougat Bars](https://www.trendhunter.com/trends/cadbury-delights.md)
- [Secretive Chocolate Bar Competitions](https://www.trendhunter.com/trends/cadbury-mystery-bars.md)
