# Textural Low-Sugar Candy Bars Cadbury Dairy Milk Fruitier & Nuttier Has 70% Fruits and Nuts By Michael Hemsworth | Published 2024-04-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cadbury-dairy-milk-fruitier-nuttier1 References: [grocerytrader](https://grocerytrader.co.uk/cadbury-unveils-new-non-hfss-bars-under-cadbury-dairy-milk-fruitier-nuttier/) & [cadbury](https://www.cadbury.co.uk)  The [Cadbury Dairy Milk](https://www.trendhunter.com/trends/cadbury-dairy-milk-more) Fruitier & Nuttier bar is a new addition to the brand's product portfolio that aims to satisfy consumers with its flavorful and textural profile. The bar is packed with [fruits, nuts and cocoa](https://www.trendhunter.com/trends/craft-bars) with a layer of the brand's signature Dairy Milk chocolate to give it a final touch of sweetness that merges perfectly with the textural ingredients. The bar is crafted with more than 70% fruits and nuts, and comes in at 127-calories per 30-gram serving to give it a non-HFSS profile in the UK. The bar comes in multipacks with four servings in each. Abi Eayrs at [Mondelēz International](https://www.trendhunter.com/trends/cadbury-dairy-milk-fruitier-nuttier) commented on the Cadbury Dairy Milk Fruitier & Nuttier bar saying. "We are extremely proud to be unveiling Cadbury Dairy Milk’s Fruitier & Nuttier non-HFSS snack bar range. There is an ever-growing consumer demand for health-conscious treats that still deliver on taste, and this unique offering will help retailers tap into this and maximise their non-HFSS sales. The multipacks and single-serve bars are ideal for shoppers seeking a tasty morning treat at home or on-the-go, tapping into both occasions.” ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 48% | Activity: 64% | Freshness: 23% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Textural Low-sugar Candy Bars:** Innovative candy bars offer consumers a flavorful and textured experience with reduced sugar content. - **Fruit- and Nut-infused Snack Bars:** Snack bars enriched with fruits and nuts cater to health-conscious consumers seeking indulgence with natural ingredients. - **Multipack Non-hfss Treats:** Non-HFSS multipacks provide convenient portion-controlled options for on-the-go consumption, appealing to health-conscious snackers. ### Sectors Adopting This - **Food and Beverage Industry:** The food and beverage industry can capitalize on the growing demand for healthier snack options that prioritize taste and texture. - **Confectionery Sector:** Confectionery companies have the opportunity to innovate by incorporating more fruits, nuts, and low-sugar formulations into their product offerings. - **Retail Industry:** Retailers can boost sales by stocking multipack non-HFSS snacks that cater to health-conscious consumers looking for convenient yet satisfying options. ## Related on Trend Hunter - [Nutty Low-Sugar Chocolates](https://www.trendhunter.com/trends/cadbury-dairy-milk-fruitier-nuttier.md) - [Textural Premium Candy Bars](https://www.trendhunter.com/trends/cadbury-bars.md) - [Texturally Chunky Candy Bars](https://www.trendhunter.com/trends/cadbury-dairy-milk-more.md) - [Nutty Low-Sugar Snack Bars](https://www.trendhunter.com/trends/kind-caramelised-biscuit-nut.md) - [Low-Calorie Chocolate Nougat Bars](https://www.trendhunter.com/trends/cadbury-delights.md) - [Reformulated Nutty Snack Bars](https://www.trendhunter.com/trends/nature-valley-fruit-nut.md) - [Minimally Processed Snack Bars](https://www.trendhunter.com/trends/fruit-nut-bar.md) - [Nutty Dual-Chocolate Snack Bars](https://www.trendhunter.com/trends/milk-white-chocolate-nut-bar.md) - [Lightly Coated Oat Bars](https://www.trendhunter.com/trends/cadbury-brunch-light.md)