# High-Cacao Baking Chips These Ghirardelli Baking Chips Feature Sustainably Sourced Cacao Beans By Laura McQuarrie | Published 2021-02-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cacao-baking-chips References: [foodbusinessnews.net](https://www.foodbusinessnews.net/articles/17892-ghirardelli-portfolio-gains-high-cacao-chocolate-chips) & [ghirardelli](https://www.ghirardelli.com/) Now that people are spending more time cooking and baking in the kitchen, they are looking for more options in the kitchen and The [Ghirardelli Chocolate Co.](https://www.trendhunter.com/trends/gluten-free-double-chocolate-brownie) is introducing two new kinds of [high-cacao baking chips](https://www.trendhunter.com/trends/organic-chocolate-pieces). While the brand-new 100% Cacao Unsweetened Chocolate Chips contain no added sugar, the other new variety, [72% Cacao Dark Chocolate Chips](https://www.trendhunter.com/trends/whims), boast 50% less sugar than Ghirardelli's semi-sweet baking chips. These cacao-rich baking chips have the potential to be used to make a wide range of homemade sweet treats. Megan Wright, senior brand manager at Ghirardelli, says: “We use only the best ingredients, so now, baking enthusiasts can turn to Ghirardelli to control the level and type of sweetener used in their delicious recipes.” ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 8% | Activity: 6% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **High-cacao Baking Chips:** High-cacao baking chips for homemade sweet treats with less sugar and sustainably sourced cacao beans ### Industries Being Reshaped - **Baking Ingredients Industry:** High-cacao baking chips present an opportunity for companies to differentiate themselves with a healthier ingredient option - **Sustainable Agriculture Industry:** Increased demand for sustainably sourced cacao beans presents an opportunity for companies to focus on sustainable farming practices - **Retail Industry:** Increased demand for baking ingredients with less sugar and healthier options presents an opportunity for retailers to provide a wider range of products ## Related on Trend Hunter - [Coconut Sugar-Sweetened Chocolate Chips](https://www.trendhunter.com/trends/guittard-sant-72-cacao.md) - [Date-Sweetened Chocolate Chips](https://www.trendhunter.com/trends/date-sweetened-chocolate-chips.md) - [Plant-Based Bakers Chocolate](https://www.trendhunter.com/trends/choco-oat-mlk-43-no-added-sugar.md) - [Plant-Based Baking Chips](https://www.trendhunter.com/trends/holiday-chocolate-chips.md) - [Plant-Based Baking Chocolates](https://www.trendhunter.com/trends/plantbased-chocolate-chips.md) - [Low-Sugar Seasonal Chocolates](https://www.trendhunter.com/trends/seasonal-chocolates.md) - [Free-From Baking Chocolates](https://www.trendhunter.com/trends/guittard-dairyfree-chocolate.md) - [Non-Glycemic Chocolate Bites](https://www.trendhunter.com/trends/nebula-snacks.md) - [Dark Chocolate Cookie Cups](https://www.trendhunter.com/trends/cookies-creme-cups.md)