# Vintage Dairy-Inspired Packaging Cabot Triple Cream Released Nostalgic Yogurt Packaging By Grace Mahas | Published 2022-04-06 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/cabot-triple-cream References: [thedieline](https://thedieline.com/blog/2022/4/6/cabot-triple-cream-yogurt)  For [Cabot's](https://www.trendhunter.com/trends/gouda-cheese-snack-bars) [farm-fresh dairy and cheese products](https://www.trendhunter.com/trends/flavor-that-sings-campaign), Werner Design Werks designed the colorful packaging. The new design pays homage to [vintage dairy branding](https://www.trendhunter.com/trends/graeters-ice-cream-branding) and taps into indulgent elements of the product. The whimsical script detailing is sure to appeal to consumers looking for a quaint yet contemporary aesthetic, resulting in a stronger brand awareness among consumers. According to the brand, its goal was to "communicate Cabot’s authentic heritage and build on the “modern rustic” aesthetic that’s synonymous with the brand: beloved plaid, simple but tasty flavor icons, and farm family messaging. Adding in creamy, indulgent colors and a script font that’s reminiscent of a vintage dairy vernacular. Cabot's history is as rich as their yogurt and their care is in every bite." Image Credit: Cabot Triple Cream ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 22% | Activity: 16% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Vintage-inspired Packaging:** Designing packaging that harkens back to a bygone era can create a sense of nostalgia and authenticity for consumers. - **Indulgent Branding:** Using elements that suggest luxury and indulgence, like creamy colors and script fonts, can create a more premium brand image and appeal to consumers seeking a high-end experience. - **Modern Rustic Aesthetic:** Combining rustic, farm-inspired elements with modern design techniques can create a unique brand identity for companies that specialize in artisan or handcrafted products. ### Sectors Adopting This - **Food and Beverage:** Creating nostalgic packaging for food and beverage products can help companies stand out in a crowded marketplace and appeal to consumers' emotions and memories. - **Retail:** Companies in the retail space can capitalize on the trend of vintage-inspired packaging by offering unique and eye-catching designs that appeal to consumers seeking unique and authentic products. - **Design:** Design firms can provide a valuable service to clients by helping them create packaging and branding that taps into the emotional and nostalgic appeal of vintage-inspired design elements. ## Related on Trend Hunter - [Consumer-Driven Cheese Packaging](https://www.trendhunter.com/trends/pilgrims-choice.md) - [Reformed Yogurt Packagings](https://www.trendhunter.com/trends/nomadic-greiner-packaging.md) - [Retro Snack Rebrands](https://www.trendhunter.com/trends/back-to-nature-1.md) - [Vintage-Style Candy Branding](https://www.trendhunter.com/trends/cadbury-yours-for-200-years.md) - [Product Packaging Updates](https://www.trendhunter.com/trends/cocoyo-packaging.md) - [Retro Dairy-Free Cheeses](https://www.trendhunter.com/trends/radd-foods.md) - [Redesigned Ice Cream Brands](https://www.trendhunter.com/trends/enlightened-rebrand.md) - [Sustainably Packaged Greek Yogurts](https://www.trendhunter.com/trends/probiotic-strained-yogurt.md) - [Food Packaging Refreshes](https://www.trendhunter.com/trends/higgidy-1.md)