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# CBD-Infused Dessert Collections
by CHLOE and Toast are Introducing CBD-Infused Baked Goods

By Laura McQuarrie | Published 2018-09-25 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/by-chloe-and-toast
References: [businessinsider](https://www.businessinsider.com/by-chloe-launches-cbd-infused-product-line-2018-9) & [eatbychloe](https://eatbychloe.com/)

Plant-based restaurant chain 'by CHLOE' and Toast, a CBD lifestyle brand, recently announced a partnership that will bring a line of CBD-infused baked goods to both [Sweets](https://www.trendhunter.com/trends/checkers-rallys-deals) by Chloe dessert shop locations in NYC.

'Feelz by Chloe' is a 25-item range of brownies, cakes, cinnamon rolls, popcorn, coffee and bubble tea that's enhanced with cannabidiol, the non-psychoactive compound found in marijuana. For the launch of Feelz by Chloe, the Sweets by Chloe locations are being turned into 70s-inspired pop-ups filled with retro memorabilia, art and photography. Additionally, there will be CBD boutiques on-site curated by the founders of [Nice Paper](https://www.trendhunter.com/trends/nice-cans).

As by CHLOE appeals to omnivores and vegans alike, earlier this year Sweets by Chloe launched the CBD-infused [Daily Hit Brownie](https://www.trendhunter.com/trends/daily-crunch) with much success. As by CHLOE co-founder and creative director Samantha Wasser notes, "After seeing the overwhelming positive response we received from the Daily Hit Brownie earlier this year, I was inspired to create a full line of CBD-infused sweets for our By Chloe customers."

Image Credit: By Chloe/Leslie Kirchhoff

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 15% | Activity: 50% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Cbd-infused Dessert Collections:** Opportunity for developing CBD-infused dessert collections to meet the growing demand for CBD products in the food industry.
- **CBD Lifestyle Brands:** Opportunity for launching CBD lifestyle brands that offer a range of CBD-infused products to cater to the increasing interest in CBD among consumers.
- **Retro-themed CBD Pop-ups:** Opportunity for creating retro-themed pop-up shops that feature CBD-infused products to attract consumers looking for unique experiences.

### Sectors Adopting This

- **Restaurant Industry:** Opportunity for restaurants to incorporate CBD-infused dessert collections into their menus to attract customers seeking CBD products.
- **Food Industry:** Opportunity for food companies to develop CBD-infused baked goods and other CBD-infused products to capitalize on the growing popularity of CBD.
- **CBD Product Industry:** Opportunity for CBD product brands to expand their offerings to include CBD-infused desserts and other unique CBD-infused products.

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